Webinars are free sponsored educational seminars that are accessed over the Internet. You can register for upcoming Webinars or view archived presentations via the links below.
The New Digital Content Ecosystem: What Internet Entertainment Means for Your Corporate Network
Date: 11/8/2007
Sponsors: IBM
Host: Aditya Kishore, Senior Analyst,
Heavy Reading
Click Here to View Archived Webinar
There is a new content ecosystem evolving, built on applications like social networking, user-generated content, and Internet video. Unlike Internet innovation in the past, the enterprise isn't driving this development. The consumer is now in the driver's seat, making these applications an essential part of the Internet experience. Increasingly they will be used, not just for entertainment, but also for legitimate business use. Rather than fight the inevitable, corporate IT managers need to explore ways to leverage the new digital content ecosystem to meet their organizations' business objectives.
Growing Pains: Does Web 2.0 Have a Future in the Enterprise?
Date: 11/27/2007
Sponsors:
Host: Andy Dornan, Senior Technology Editor,
Network Computing
Click Here to View Archived Webinar
Web 2.0 technologies are all about interactivity, turning passive surfers into active creators. That ought to make them ideal for the workplace, but most businesses still lag so far behind the public Internet that people accustomed to blogs, wikis, mashups, and social networking may feel as if they've stepped through a time warp when they log on to the corporate Internet. In this Webinar we look at organizations already using Web 2.0 and explore how the technology will need to change to be more widely applicable in business.
How Innovators Are Using the Web to Engage Customers
Date: 12/18/2007
Sponsors: IBM
Host: Chris Murphy, Executive Editor,
Information Week; David Zanca, SVP of E-Commerce Technology, FedEx
Click Here to View Archived Webinar
InformationWeek editors interviewed some of the leaders in online customer engagement – Schwab, FedEx, OnStar, eBay – for an in-depth look at their strategies and tactices. In this Webinar, we share what they've learned about building relationships on the Web and where they think the next opportunities are. How do these companies build small online communities of passionate customers that they can tap for advice on new product launches? How can a company blog help this effort – and when might it just be a waste of time? We share real-world lessons from innovation leaders.
Using the Internet to Reduce Energy Consumption
Date: 1/29/2008
Sponsors: IBM
Host: Richard Martin, Editor at Large,
Information Week
Click Here to View Archived Webinar
With energy use and the alarming prospect of global climate change uppermost in many people's minds heading into 2008, companies and IT departments are being called on to make substantial cuts in energy consumption. Featuring David Brewster, Co-Founder and President of demand-response provider EnerNoc, and Michael Meehan, founder and CEO of energy-management software provider Carbonetworks, this Webinar will provide timely and valuable insight into the emerging field of Web-based energy management tools, and how they can be used to achieve energy savings and reduce the carbon footprints of large and small businesses.
