Enterprises are discovering that using social networking within the secure setting of a SaaS provider's network gives them an unusual opportunity to freely collaborate with partners, suppliers, and even competitors.
IT has its work cut out in battling perception problems within the organization. Being the "department of no," being thought of as a barrier to progress, that's going to take some hefty effort to change in many organizations.
I think IT may need HR help to create a campaign in some enterprises.
Interesting, Mary. I know you've also noted in the past that cloud service providers are actually doing an end-run around IT in order to get users to sign with them directly. That can't build up goodwill with IT.
Thanks for calling attention to this particular benefit of some SaaS offerings, Mary. It's ironic that some enterprises believe SaaS to be a more secure context for social networking than direct online communication -- even though we hear much about enterprise questioning of SaaS security.
Now apparently the mobile platform of choice, the Apple iPhone has benefited from its sound understanding of human factors and ergonomics Ė but is this reputation threatened by a looming avalanche of advertising?
Recently, Amazon was recognized for its customer satisfaction excellence. It has made no secret that being customer-centric is a primary goal. This should be the goal of every e-tailer that wants to build market share.
Tongji University in China has teamed with local businesses in the development of a "real world" banking system that now enables students to master technical skills that are immediately transferrable to enterprises.
Showing results is the best way to win over social business doubters, according to Mary Maida, Medtronic lead information solutions manager. Internet Evolution's Mitch Wagner interviewed Maida at the E2 Innovate conference.
A recent release of the popular TweetDeck app for Twitter power-users gives new life to software that had previously taken a wrong turn. Here's a quick walk-through of the new TweetDeck, to show you why it should be at the top of your Twitter toolkit.
"Social Enterprise" is an increasingly trendy term, and Salesforce.com has been leading the way. At its Dreamforce conference last week, the theme was clear: From here on, enterprise applications must have social capabilities built in.
All the recent hoopla about cloud security overlooks an important point, which is that it's not strictly a cloud problem. The linkage of online services into cooperative chains creates the risk, and only biometrics and federation of providers can save us.
As social media make their way into company operations, IT'ers and engineers are using it to exchange ideas and collaborate on problem solving with others. But there is also a line to be drawn when it comes to proprietary information sharing.
The very low-tech "scrum" project technique introduces "crowd talking" to projects and also sets the entire crowd to problem solving. So far, these new social-media-style meetings appear to have supercharged project execution.
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