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Price, Not Features, Driving Smartphone Sales

A survey by JD Powers found that customer interest in product features is lessening as phones evolve. Rather than features, price is driving purchases, and that change could have a dramatic impact on how IT departments secure these devices.
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11/29/2012 7 comments
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KMT568
IQ Crew
Friday November 30, 2012 11:29:13 PM
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I am one of those people. I got my smartphone (iPhone 4) for free. I wouldn't have gotten one otherwise.

jwallace
IQ Crew
Friday November 30, 2012 11:39:51 PM
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no contract/prepaid smart phones are on the INCLINE.

service rate cost a bit more than non smart phone, however the Android phone prices have come down to affordable.

People in that market are purchasing for features.

Paul Korzeniowski
Thinkernetter
Saturday December 1, 2012 4:53:54 AM

Prices have been falling, however, shipment rates recently have been leveling off and even showing signs of a decline. Consequently, it will be difficult for suppliers to maintain their profit margins. It would seem some vendors will exit the market soon. Can anyone envision a time when phone pricing rises? IMO, some vendors will attempt to do this by offering attractive features, however, I am not sure this approach will have much success.

jwallace
IQ Crew
Saturday December 1, 2012 1:16:07 PM
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Android devices for the no contract plans are just not flooding its market tho.. 

^^as in this holiday season.

iPhone 5 available at Cricket for $499(financing plans avail), as in you cn walk out with the iPhone for $55 

KMT568
IQ Crew
Saturday December 1, 2012 7:54:58 PM
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I agree with you. I knows number of college-aged people who do the pay as you go route. I think it will continue to increase in popularity because it allows for flexibility.
jwallace
IQ Crew
Saturday December 1, 2012 8:12:58 PM
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@KMT568

many of the popular no contract carriers such as Boost and Cricket have HIGHLY competitve plans here in the US with calls to Canada and Mexico included. $55 and $65 montly plans. 

All carriers are introducing competitive no contract rates and services and the buy in point is the drop in cost of smartphone ownership with prices ranging from $60 and up. 

Paul Korzeniowski
Thinkernetter
Tuesday December 4, 2012 6:28:02 AM
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Carriers are cutting pricing and offering customers more flexibility. IMO, that shift hurts the smartphone suppliers. Stalwarts, such as Nokia and RIM, have recently been struggling and there are questions about their long term viability. The continued emphasis on lower priced plans and phones will make their market positions even more tenuous.

Wisdom of the Big Chair
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Wisdom of the Big Chair
NFC Moves Into the Mainstream

3|20|13   |   2:16   |   No comments


While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Wisdom of the Big Chair
Integrating Security Into Your Cloud Contract

3|19|13   |   3:35   |   No comments


Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Wisdom of the Big Chair
Big-Data Engineers Command Big Bucks

3|8|13   |   2:30   |   No comments


Big-data has become a big point of emphasis for many businesses. While the technology is available to deploy these applications, the needed personnel often is not. As a result, analytic engineers' salaries have blown past the six-figure mark, and hiring these experts has become a challenge for IT managers.
Wisdom of the Big Chair
Make Your Videoconferencing Techs Happy

2|11|13   |   2:02   |   2 comments


Increasingly, companies are using videoconferencing technology to help employees collaborate with co-workers, partners, and customers. As a result, demand for technicians is rising, and companies are finding it difficult to retain their quality workers.
Wisdom of the Big Chair
Videoconferencing Sees Big Changes

2|1|13   |   2:08   |   4 comments


Vendors are dumping their videoconferencing hardware and transforming into software suppliers. Enterprises need to protect themselves.
Wisdom of the Big Chair
Reaping the Benefits of Software-Defined Networks

1|28|13   |   2:20   |   No comments


Software-defined networks, which deliver virtualization functions to enterprise networks, have the potential to dramatically change network design and significantly reduce costs and maintenance.
Wisdom of the Big Chair
Enterprise Network Performance: Shaky at Best

1|22|13   |   2:49   |   No comments


A recent survey by Endace found that 23% of companies experience some type of network problem daily and another 25% have a serious problem each month. Enterprise networks are still very unreliable and probably will continue to be in the near term.
Wisdom of the Big Chair
Mobile Burnout Could Slow BYOD

1|11|13   |   2:44   |   No comments


Saturation in the mobile phone market could bring welcome relief to IT managers overwhelmed by the pace of BYOD.
Wisdom of the Big Chair
IT Losing the Security Battle

1|7|13   |   3:15   |   No comments


ITRC found that more than 600 security breaches took place in 2012. Flaws were found in some of the nation's most respected companies: Apple, Citibank, and Wells Fargo. So, it seems the bad guys are doing better than the men in the white hats.
Wisdom of the Big Chair
Cloud SLAs Tilt to the Vendor

1|3|13   |   3:47   |   No comments


As enterprises move to cloud computing, they need to be sure their vendors will deliver reliable performance.
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Alison Diana
Striking a Balance for Website Upgrades

1|24|13   |   1:59   |   3 comments


Companies need to take advantage of new technologies to simplify interfaces, improve capabilities, and enhance back-office processes. But they can't upgrade their Websites too often.
Reiter's Block
Free BlackBerry 10 Phones for Enterprises

1|18|13   |   3:06   |   No comments


Enterprises that fulfill certain requirements may receive a free BlackBerry 10 phone as part of RIM's new BlackBerry 10 Ready Program.
Mitch Wagner
Confessions of a BYOD Hypocrite

11|8|12   |   2:35   |   No comments


BYOD is a bad idea, yet even a dedicated opponent finds it inescapable.
Reiter's Block
IT Should Evaluate On-Screen Keyboards

7|19|12   |   3:01   |   9 comments


On-screen keyboards are getting a lot more complicated, and IT departments should consider evaluating them.
Wisdom of the Big Chair
Rural Areas Still Lack Broadband

12|7|12   |   2:22   |   16 comments


Many enterprises view high-speed broadband connections as ubiquitous. Yet in about 20 percent of the country, businesses and their employees do not have access to even DSL connections. This shortcoming diminishes enterprises' ability to support their employees.
Second Shooter
Tablet WiFi Getting Away From Us

11|9|12   |   2:08   |   2 comments


The iPad Mini is the latest iteration of the exploding tablet category. Because most tablets are WiFi-only, they create a new kind of mobile network. The problem is that we don't have issues like roaming and security defined for this new world.
Mitch Wagner
TweetDeck Gets a Second Life

11|5|12   |   9:54   |   13 comments


A recent release of the popular TweetDeck app for Twitter power-users gives new life to software that had previously taken a wrong turn. Here's a quick walk-through of the new TweetDeck, to show you why it should be at the top of your Twitter toolkit.
Reiter's Block
Amazon's Kindle Whispercast Targets Enterprises

10|29|12   |   3:05   |   No comments


Amazon's Kindle offerings typically are aimed at consumers, but its new Whispercast content management service is for businesses and non-profits.
Mary E. Shacklett
Don’t BYOD to the Internet of Things

9|10|12   |   2:46   |   10 comments


The bring-your-own-device approach isn’t suited to monitoring of enterprise equipment and processes. In these cases, it is up to IT to come forward with gear suited to the task.
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Todd Watson
Todd Watson   5/17/2013   2 comments
It's been 17 years since I've visited the city of Dublin, but I still have some very distinct impressions from my one and only visit.
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