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Better Web Video & the End of Net Neutrality

As long as the feds require treating all Internet traffic identically, online video will maintain sub-standard quality.
DISCUSS     Email This
Written by Terry Sweeney
12/1/2009 8 comments
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  Consumer Internet   Digital content & entertainment
  Telecom services   Americas
  Government   IPTV
  Media & entertainment   Video
 
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cjon316
IQ Crew
Tuesday January 11, 2011 11:12:06 AM
no ratings

Some of the greatest ideas of all time make the worst laws or regulations.

Terry Sweeney
IQ Crew
Tuesday December 22, 2009 11:10:04 AM
no ratings

Thanks for the comment and ideas, Lawrence. I'm not very excited about the prospect of ISPs and content providers hatching deals that will likely tend to be predatory and anti-competitive. Hulu and JibJab have a revenue model, but not one that begins to address the issue of the giant amount of bandwidth their customers suck up in posting or viewing content on their sites, which I think is what you're also suggesting in your comment.

And rather than charge users extra for downloading pirated content, why not just block it (as I believe Comcast did with P2P traffic on its network recently)? Leaving it up to the ISP to decide what's legal or legitimate content makes me just a little nervous, but if not the ISP, then who? The FCC? The local school board? As Comcast demonstrated, these passive purveyors of high bandwidth pipes can make their networks run quite efficiently with a few simple tweaks.

lpricci49
Rank: Cave Painter
Thursday December 17, 2009 9:41:17 PM
no ratings

How about a system were the consumer gets what he wants, at 'gold' level.  But The cost of access goes up to distribute media.

So the kid who wants to watch Jib Jab- or something even from pirate bay. downloads a certain amount and pays a rate appropriate for the normal consumer.   The fellow who wants to publish- his content or somebody Else's via bit torrent- must pay. 

So Hulu, YouTube, and Jib Jab must find a revenue model. Free ride is over. But the consumer is untouched.

What I like about this is the rules do not have to differentiate pirate or non pirate content.  IF we wanted, the distribution cost could be set high enough to included some measure of license and royalty, ASCAP/BMI like, something like the charge levied on media.

Lawrence Ricci
www.embeddedinsider.com

 

Mary Jander
Thinkernetter
Wednesday December 2, 2009 12:12:48 PM
no ratings

Oh dear. I think it's easy for groups to confuse issues of unfair treatment with issues of adequate bandwidth. The irony is that the economy and all of us who rely on it will pay the price.

Terry Sweeney
IQ Crew
Wednesday December 2, 2009 11:37:59 AM
no ratings

Thanks for the feedback, Mary -- just this morning I received an email from the U.S Industry Internet Association with testimonials (and a veiled threat to the Democrats) from the Broadband Opportunities Coalition (Asian American Justice Center, League of United Latin American Citizens, National Council of La Raza, National Urban League); the Left of Center Coalition (National Disability Institute, National Puerto Rican Coalition, US Hispanic Leadership Institute, Labor Council on Latin American Advancement, Leadership Education for Asian Pacifics, Inc., League of United Latin American Citizens, MANA: A National Latina Organization, National Association for the Advancement of Colored People, National Association of Neighborhoods, National Coalition of Black Civic Participation, Black College Communications Association, Dominican American National Roundtable, Hispanic Institute, Hispanic Technology and Telecommunications Partnership, Japanese American Citizens League, Latinos in Information Sciences and Technology Association, 100 Black Men of America, Asian American Justice Center, Asian Pacific American Institute for Congressional Studies, ASPIRA); Black Elected Officials (National Conference of Black Mayors, National Organization of Black Elected Legislative Women, National Black Caucus of Local Elected Officials, National Association of Black County Officials, National Black Caucus of State Legislators); Southern Christian Leadership Conference; National Black Caucus of State Legislators; The National Black Chamber Commerce; National Black Caucus of State Legislators; National Foundation for Woman Legislators Inc.; National Hispanic Council on Aging; American Academy of Nursing; American Association of People with Disabilities; Asian Women In Business; Dominican American National Roundtable; The National Grange; Latino Coalition; Native American TV, and several state chapters of the NAACP.

The upshot? These groups say the FCC must do everything to avoid deepening the Digital Divide and protect affordable access for all Americans. So this highly politicized issue has become even moreso.

 

Terry Sweeney
IQ Crew
Wednesday December 2, 2009 11:24:09 AM
no ratings

Thanks, Paul... I'm not certain the end of Net Neutrality will mean a new golden age for video on the Web but I do think a little looser controls on how traffic types like streaming video can be handled would make a huge difference. And having watched the FCC bumble its way through the introduction of new technologies and regulatory regimes to handle HDTV and assorted wireless technologies, I am not hopeful.

Mary Jander
Thinkernetter
Wednesday December 2, 2009 10:44:36 AM
no ratings

Well said, Terry! I'm in agreement that the idea of "net neutrality" is great in the abstract, but in the real world, it just doesn't work. It's not that I don't favor access for all --I certainly do -- but the reality is that throwing more significant funding in that direction is really like reciting an incantation to ideals that are misplaced in this context.

 

Paul Whyte
Researcher
Tuesday December 1, 2009 10:25:36 PM
no ratings

Hey Terry,

I really enjoyed how you paused with a 'quirky" smile when you mentioned to you agreeing with Senator John MCcain!!!! So are you saying that the end of Net Neutrality will usher in a an era of better videos on the web? I think the bottom line is that innovation has to be rewarded and as such ambitious programs like Net Neutrality will lead us into a dead end. People may make all the noise for Net Neutrality but even the FCC knows very well that is not the way to go hence the reason for its dithering on this subject.

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5
of
Steve Saunders' Outernet
A Hulu Lulu

Part 1 of 4   |  
See complete series
12|9|09   |   2:22   |   7 comments


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