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Apple TV: It's the Business Model

Apple may want to do a TV offering, but to meet its goal it would have to address three specific issues that have been exposed by earlier attempts to make Internet TV work.
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Written by Tom Nolle
12/18/2012 4 comments
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  Consumer Internet   Digital content & entertainment
  Apple   Electronics
  Lifestyle   Media & entertainment
  Video  
 
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Current display:       newest comments first       display in chronological order
Tom Nolle
Thinkernetter
Thursday December 27, 2012 4:50:17 PM
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I'm a bit cautious with respect to giving out praise for "moving" something; I would need to know why they did it!  I think Apple's motives are honest--they're trying to build their own market opportunity--but not altruistic.

Tom

Joanne Goldman
Thinkernetter
Thursday December 27, 2012 4:38:47 PM
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Rather than weighing in on whether Apple with succeed or fail, I'll just say I applaud the company for trying to move the ball (or apple?) forward.  I think the delivery model for television will change and there will be a synthesis of mediums for tv programming as driven by consumer demand for streamlined devices and content choices.

Tom Nolle
Thinkernetter
Tuesday December 25, 2012 7:47:18 AM
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I wonder if the pressure on their stock might not induce them to be bold here, hounhosp.  I agree with you that they're not likely to overcome the barriers, but they could create a pretty interesting dynamic if they really gave it a try!

Tom

hounhosp
Thinkernetter
Tuesday December 25, 2012 6:17:31 AM
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I am not an Apple TV enthusiast and I don't think that it has a bright future. There are too many barriers and it is obvious that Apple cannot easily deal with them. 

Second Shooter
5
of
Second Shooter
Argument Over Top-Level Domains Is 'Stupid'

4|11|13   |   2:07   |   3 comments


The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Second Shooter
Locked Handsets Aren't the Problem – Subsidies Are the Problem

3|13|13   |   2:09   |   10 comments


Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
Second Shooter
Firefox OS Points to Possible New Directions for Google

3|4|13   |   2:08   |   6 comments


A "Chromephone" would allow Google to regain the control it lost from Android.
Second Shooter
Terrorists Attack Our Refrigerators!

2|28|13   |   2:22   |   No comments


50 billion household devices will be on the Internet by 2020, according to Cisco. And we're hearing foreign governments are hacking our infrastructure. Surely our refrigerators are next!
Second Shooter
It's Not Tablets That Threaten the PC

2|13|13   |   2:21   |   8 comments


Blaming the PC's gloomy future on tablets is an oversimplification.
Second Shooter
YouTube Payment Plan Could Get Complicated

2|4|13   |   2:10   |   5 comments


YouTube's move to a partial pay-for-view model could help relieve a dearth of good new content but it could also complicate debates in many parts of the world over payment by content providers for delivery of their material to customers.
Second Shooter
Google's Larry Page: We Are Living in Uncharted Territory

1|29|13   |   2:11   |   7 comments


That's what Larry Page said on Google's earnings call, referring to the conjunction of mobile and the cloud. Well, let's chart it then! We need to be thinking about an Internet where 90% of our traffic goes to 70 destinations within 40 miles of us.
Second Shooter
Graphing Facebook Graph Search's Success

1|25|13   |   2:13   |   10 comments


Facebook's Graph Search may face some profound challenges and risks, first, because Facebook users haven't been thinking of their posts as product reviews; and second, because Facebook will now have to contend with the social-network equivalent of SEO "gaming" of results.
Second Shooter
Europe Considers One Network to Cover them All

1|17|13   |   1:45   |   12 comments


EU operators are considering joining up to create a pan-European network to reduce competitive overbuild and cost. This might lower costs and focus operators on higher-level, more interesting services.
Second Shooter
Content Wars Will Define 2013

1|14|13   |   2:07   |   6 comments


2013 will see resolution of the conflict between content delivery systems such as Netflix and content providers, including broadcast TV networks.
Subscribe me to the following:
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5
of
Second Shooter
Measuring Online Violence vs. Real Risk

3|23|12   |   3:13   |   8 comments


Some say that exposure to violence in gaming, online video, etc., is creating a violent culture. Tom says it's not that straightforward. Rather than regulate violence, we should understand it better.
Second Shooter
Graphing Facebook Graph Search's Success

1|25|13   |   2:13   |   10 comments


Facebook's Graph Search may face some profound challenges and risks, first, because Facebook users haven't been thinking of their posts as product reviews; and second, because Facebook will now have to contend with the social-network equivalent of SEO "gaming" of results.
Second Shooter
UltraViolet Could Bring DRM Harmony

11|30|12   |   2:26   |   No comments


The new UltraViolet online DRM model has people upset, but the question we should ask ourselves is whether we want a flexible model to harmonize content owner and content consumer rights, or a one-takes-all model that probably results in less online content.
Full Nelson
Personal Mobile TV Makes Its Debut

10|14|09   |   2:28   |   7 comments


Mobile TV is everywhere, and yet, nowhere. Nobody uses it – because the handsets aren't good, the pricing is too high, and the coverage is not good enough. But Qualcomm's FloTV Personal TV aims to change all of that.
Paul J. Fleuranges
Digital Signage Keeps NYC Subway Straphangers on Track

5|6|13   |   3:51   |   No comments


New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
Kim Davis
Bistros Clamp Down on Food Photography

2|7|13   |   2:08   |   2 comments


Restaurants ban diners from taking photos, but checking messages, texting and tweeting are the elephant in the guacamole.
Second Shooter
Content Wars Will Define 2013

1|14|13   |   2:07   |   6 comments


2013 will see resolution of the conflict between content delivery systems such as Netflix and content providers, including broadcast TV networks.
Kim Davis
Kindles Are Disposable

10|25|12   |   2:44   |   11 comments


Amazon seems to regard the Kindle ias a junk item, not worth fixing.
Tony Kontzer
What the Apple-Samsung Verdict Means to IT

8|30|12   |   2:13   |   14 comments


The decision could discourage innovators looking to the past, and require companies to build from the ground up, leading to a new generation of stagnation in the IT world.
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