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Gaming May Drive Apple's 7-Inch iPad

We think Amazon's Kindle Fire is pushing Apple to a smaller iPad format. But Sony's Vita and the interest in a small device for portable gaming may create the real threat. Keep your eye on the tablet-gaming space!
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Written by Tom Nolle
2/24/2012 19 comments
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  Consumer Internet   Digital content & entertainment
  Apple   Electronics
  Mobile/wireless   Retail
 
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Current display:       newest comments first       display in chronological order
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Tom Nolle
Thinkernetter
Thursday March 8, 2012 7:21:26 PM
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Good points; Apple said that it had shipped 172 million non-PC devices of all types in 2011 and made 76% of its revenue from that.  The cut in price on the iPad 2 may be enough to keep the Kindle Fire at bay for now, and as you say they can go to a smaller form factor or even a completely different kind of device if they have to.

Tom

mhhfive
IQ Crew
Thursday March 8, 2012 6:37:21 PM
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I think we might someday get a small-medium-large iPad line, but only when the market for tablets has grown to a sufficient size... Apple might have shipped more iPads than HP sold computers, but it hasn't sold more than the computers that HP+Dell+Asus+Lenovo+etc+etc makes (yet).

Tom Nolle
Thinkernetter
Thursday March 8, 2012 7:41:31 AM
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We didn't get a different form factor; the launch was yesterday and the "new iPad" is the same size (actually a little heavier).  We did get a show that was clearly designed in part to demonstrate how it was superior to today's gaming consoles, and it seems clear that the display/graphics of the iPad have been optimized for gaming.  That may mean that rather than go after e-readers and game consoles by competing with their form factor, Apple will try to up the game (no pun!) in its current form factor to offer something better.  That would suggest that Apple will use iCloud and its own iBook stuff to differentiate in reading, and may use the display quality and size to differentiate in gaming.

Tom

mhhfive
IQ Crew
Wednesday March 7, 2012 8:31:41 PM
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Game developers have traditionally created games based on the available hardware and displays -- so it does seem unlikely that Apple would see "gaming" as an opportunity to alter their available display sizes. Perhaps someday there will be a small, medium and large iPad (just like there are S-M-L versions of the MacBooks), but the creation of these different sizes are not based on a single category of apps. The 17" MacBook doesn't exist because of Photoshop or video-editing software -- it exists because there are some people who prefer a near desktop replacement when using a laptop.

Mary Jander
Thinkernetter
Monday February 27, 2012 11:49:46 AM
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Ha! As I said, I'm ready to be surprised.

Tom Nolle
Thinkernetter
Monday February 27, 2012 11:48:28 AM
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True, and I hope others at Apple know it too!

Tom

The Dream Chaser
Rank: Cyborg
Monday February 27, 2012 11:41:25 AM
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Steve Jobs most obvious talent was understanding his customers. And going all out to please his customers.  Hint hint - thats all anyone needs to know. 

Tom Nolle
Thinkernetter
Monday February 27, 2012 11:36:16 AM
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"In the country of the blind, the one-eyed man is king"; that's a fair comment I think.  Apple's consumer innovations were built on the ubiquity of mobile broadband, something that other players could just as easily have exploited.  But in another sense, market savvy is relative and even if Apple has only one eye, it's seeing things pretty clearly up to now.

What we don't know is whether the culture of Steve Jobs was a team culture or a cult of personality.  People like him who are highly charismatic often don't create the most important product of all--successors.

Tom

The Dream Chaser
Rank: Cyborg
Monday February 27, 2012 11:16:42 AM
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It's not that Apples a master at putting a new slant on things as much as it is a total lack of imagination in general by most companys.

Tom Nolle
Thinkernetter
Monday February 27, 2012 10:52:27 AM
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I think you could argue that the "glasses" rumored to be on Google's launch ramp is potentially revolutionary for gaming.  People are already speculating about games that mix reality and artificial reality.  Add body sensors and you have perhaps the ultimate game system.  Could Google be taking a lead here, I wonder?

Tom

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Second Shooter
5
of
Second Shooter
Argument Over Top-Level Domains Is 'Stupid'

4|11|13   |   2:07   |   3 comments


The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Second Shooter
Locked Handsets Aren't the Problem – Subsidies Are the Problem

3|13|13   |   2:09   |   10 comments


Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
Second Shooter
Firefox OS Points to Possible New Directions for Google

3|4|13   |   2:08   |   6 comments


A "Chromephone" would allow Google to regain the control it lost from Android.
Second Shooter
Terrorists Attack Our Refrigerators!

2|28|13   |   2:22   |   No comments


50 billion household devices will be on the Internet by 2020, according to Cisco. And we're hearing foreign governments are hacking our infrastructure. Surely our refrigerators are next!
Second Shooter
It's Not Tablets That Threaten the PC

2|13|13   |   2:21   |   8 comments


Blaming the PC's gloomy future on tablets is an oversimplification.
Second Shooter
YouTube Payment Plan Could Get Complicated

2|4|13   |   2:10   |   5 comments


YouTube's move to a partial pay-for-view model could help relieve a dearth of good new content but it could also complicate debates in many parts of the world over payment by content providers for delivery of their material to customers.
Second Shooter
Google's Larry Page: We Are Living in Uncharted Territory

1|29|13   |   2:11   |   7 comments


That's what Larry Page said on Google's earnings call, referring to the conjunction of mobile and the cloud. Well, let's chart it then! We need to be thinking about an Internet where 90% of our traffic goes to 70 destinations within 40 miles of us.
Second Shooter
Graphing Facebook Graph Search's Success

1|25|13   |   2:13   |   10 comments


Facebook's Graph Search may face some profound challenges and risks, first, because Facebook users haven't been thinking of their posts as product reviews; and second, because Facebook will now have to contend with the social-network equivalent of SEO "gaming" of results.
Second Shooter
Europe Considers One Network to Cover them All

1|17|13   |   1:45   |   12 comments


EU operators are considering joining up to create a pan-European network to reduce competitive overbuild and cost. This might lower costs and focus operators on higher-level, more interesting services.
Second Shooter
Content Wars Will Define 2013

1|14|13   |   2:07   |   6 comments


2013 will see resolution of the conflict between content delivery systems such as Netflix and content providers, including broadcast TV networks.
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5
of
Reiter's Block
E-Book Formatting Is Awful!

10|3|11   |   2:50   |   34 comments


The formatting and copyediting of too many e-books are much worse than paper books. If you agree, complain!
Second Shooter
Amazon Fire Is More Than a 'Nook-Alike'

9|29|11   |   2:07   |   11 comments


Amazon's new Fire isn't an iPad competitor, but it is a device that will rival Barnes and Noble's Nook. It also may signal a shift toward retail-dominated Web media versus the ad-dominated form. In short, be prepared to pay more for content!
Second Shooter
Apple TV: It's the Business Model

12|18|12   |   2:16   |   4 comments


Apple may want to do a TV offering, but to meet its goal it would have to address three specific issues that have been exposed by earlier attempts to make Internet TV work.
Wisdom of the Big Chair
Price, Not Features, Driving Smartphone Sales

11|29|12   |   2:01   |   7 comments


A survey by JD Powers found that customer interest in product features is lessening as phones evolve. Rather than features, price is driving purchases, and that change could have a dramatic impact on how IT departments secure these devices.
Reiter's Block
Eyeing the MacBook Pro's Retina Display

6|21|12   |   2:56   |   16 comments


Alan peers at the MacBook Pro with Retina Display and likes what he sees, with a couple of caveats.
Reiter's Block
Apple's Passbook Enters Mobile Wallet Waters

6|14|12   |   3:01   |   15 comments


Apple's new operating system, iOS 6, will include Passbook, a mobile wallet application with some interesting twists.
Kim Davis
DoJ Accuses Apple of Price Fixing

4|12|12   |   2:09   |   11 comments


The US Department of Justice has filed a complaint against Apple, alleging antitrust activities in relation to e-book prices.
what.the.ferraro
Disturbing Holiday Trends on the Web

12|23|11   |   2:54   |   9 comments


Celebrate the holidays the World Wide Web Way, with holiday-themed digital app farms, creepy Santa photo Websites, and more, more, more!
Reiter's Block
Pondering a Possible Amazon Phone

11|30|11   |   02:58   |   15 comments


A Citigroup researcher says Amazon is developing its own cellular phone. Amazon, take heed: It's a tougher business to crack than selling the Kindle Fire.
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Todd Watson   5/17/2013   1 comment
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