I like Jet Blue's offering as you can watch from the back of headrest (no laptop needed). They offer 6 first run movies for each filght over 2 hours for $5.99 inside US. The movies are free on international flights. Also the offer Jet Blue TV Plus for free which includes cable tv and some interestiong programming from the New York Times and theatrical content from the Broadway channel.
That's a good idea about airport malls. I didn't even think about it. I've bought a few things at airports, besides food/snacks and books. I think I once bought a headset at an airport when I was about to go on a long trip.
Airlines could partner with specific airport shops for deals. But I suspect that the first coupons might be airline-related, such as discounts on WiFi, onboard good and future flights.
Given the big push to make airports into mini-shopping malls, I think there's a real opportunity for the mobile coupon providers, especially since the in-airport stores are usually so pricey.
Alan, I appreciate your response because I was looking for some reasons to doubt the potential success of this service and to not be so optimistic and now you've given them to me! Thanks!
Obviously the airlines get a cut of the WiFi and video fees, but at least this service also benefits passengers, as you noted.
I haven't seen airlines offering any mobile coupons, although it's such a natural that perhaps some are and I just haven't read about it. Some airlines are testing and using mobile barcodes for boarding passes, but that's about it.
It looks good so far. With 100 movies and TV shows, and, I assume, more to come, it certainly will give passengers more choices than the standard fare.
But the American Airlines press release said the prices for movies and TV shows were "introductory," and I hope they won't be increased in the near future. Also, I hope the the extra time for watching the videos won't be shortened or decreased.
Offering a coupon for free WiFi is a good idea, although it's not a permanent inducement.
Also, if lots of passengers use WiFi, perhaps the quality of the streaming will be awful!
Sure makes sense that the airlines would look to something that benefits passengers instead of merely picking their pockets (as the pay-for-luggage schemes are notoriously doing).
It would be great if the airlines could start including mobile coupons and/or elements of social networking as well. It might make me less averse to using my car to get anywhere under 1,000 miles!
LED lightbulbs will be used not only for home and business lighting automation, but possibly also for locating shoppers inside stores and transmitting data at hundreds of megabits per second.
Businesses helped neighbors with Internet access and mobile device charge-ups during Sandra. Following that example, enterprises should consider preparing Internet disaster plans to help the public during disasters.
A survey by JD Powers found that customer interest in product features is lessening as phones evolve. Rather than features, price is driving purchases, and that change could have a dramatic impact on how IT departments secure these devices.
The drive to stream TV directly to HD sets, to tablets, or to PCs in the home may create a broader demand for streaming, and this could create a major new source of traffic pressure on mobile networks, mobile pricing, and mobile service policies.
Today's infants quickly move from the womb to a touchscreen. A survey by Common Sense Media found that half of children under eight years old access a mobile device like a smartphone, a video iPod, or a tablet; and experts are mulling the ramifications of this.
Mobile TV is everywhere, and yet, nowhere. Nobody uses it – because the handsets aren't good, the pricing is too high, and the coverage is not good enough. But Qualcomm's FloTV Personal TV aims to change all of that.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
Apple may want to do a TV offering, but to meet its goal it would have to address three specific issues that have been exposed by earlier attempts to make Internet TV work.
The iPad Mini is the latest iteration of the exploding tablet category. Because most tablets are WiFi-only, they create a new kind of mobile network. The problem is that we don't have issues like roaming and security defined for this new world.
Ushering in a new era of cognitive computing systems, IBM announced today the IBM Watson Engagement Advisor, a technology breakthrough that allows brands to crunch big data in record time to transform the way they engage clients in key functions such as customer service, marketing, and sales.
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