Agreed that managing data is key. The next phase for midmarket is to align or adopt strategies that put them in control of "Big Data" (structured, semi-structured, and unstructured data).
For that, most midnarket companies will either need partners like IBM, Oracle, Teradata, etc. or hire the right kind of engineers and developers to build their own internal systems.
There is the acquisition factor. We saw this with Apple (not a mid-tier player) in its purchase of Quattro where it needed a mobile advertising platform in place before it openly waged war on Google, Nokia, RIM, etc and their mobile ad plans.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
All the recent hoopla about cloud security overlooks an important point, which is that it's not strictly a cloud problem. The linkage of online services into cooperative chains creates the risk, and only biometrics and federation of providers can save us.
Mozilla's Firefox OS could be a major advance in building smartphones and tablets with a more cloud-friendly and open interface, but there are still questions of performance and security that will have to be managed.
Less than a year ago, we were debating whether private or public cloud would prevail. Private cloud now appears to be a clear favorite. The reason? Organizations of all sizes are getting comfortable with cloud, and vendors are providing solutions that make the adoption of private cloud straightforward and less risky.
Ushering in a new era of cognitive computing systems, IBM announced today the IBM Watson Engagement Advisor, a technology breakthrough that allows brands to crunch big data in record time to transform the way they engage clients in key functions such as customer service, marketing, and sales.
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