Medtronic Quantifies Social Business - Mary Maida

The medical instruments manufacturer looks to metrics to quantify its social business engagement, according to Mary Maida, Medtronic lead information solutions manager. Internet Evolution editor in chief Mitch Wagner interviewed Maida at the E2 Innovate conference.

no ratings

Written by Mary Maida

1/9/2013 Post a comment

Comments

Current display: chronological order display newest comments first

[close this box]

Be the first to post a comment regarding this story.

Mary Maida

Mary Maida
How Medtronic Overcomes Social Business Resistance

1|31|13

No comments

Mary Maida
How Medtronic Overcomes Social Business Resistance
1|31|13 | 1:23 | No comments

Showing results is the best way to win over social business doubters, according to Mary Maida, Medtronic lead information solutions manager. Internet Evolution's Mitch Wagner interviewed Maida at the E2 Innovate conference.

Mitch Wagner
TweetDeck Gets a Second Life
11|5|12 | 9:54 | 13 comments

A recent release of the popular TweetDeck app for Twitter power-users gives new life to software that had previously taken a wrong turn. Here's a quick walk-through of the new TweetDeck, to show you why it should be at the top of your Twitter toolkit.

Tony Kontzer
Salesforce.com Trumpets the 'Social Enterprise'
9|25|12 | 1:45 | 2 comments

"Social Enterprise" is an increasingly trendy term, and Salesforce.com has been leading the way. At its Dreamforce conference last week, the theme was clear: From here on, enterprise applications must have social capabilities built in.

Mitch Wagner
Brands Make the Most of Limited Online Resources
2|27|13 | 2:46 | 3 comments

Marketers at companies such as Whole Foods are putting colleagues in other departments to work on social media to make up for their own scant budgets.

Mitch Wagner
'Digital Nomads' Work From Anywhere & Everywhere
2|14|13 | 2:35 | 20 comments

New tools like laptops, tablets, smartphone, and wireless connectivity let us work from San Diego to Katmandu, and anywhere in between. But time management remains a problem.

Wisdom of the Big Chair
Videoconferencing Sees Big Changes
2|1|13 | 2:08 | 4 comments

Vendors are dumping their videoconferencing hardware and transforming into software suppliers. Enterprises need to protect themselves.

Kelli Carlson-Jagersma
Wells Fargo Sales Get Social Business Boost
1|16|13 | 2:30 | 2 comments

Wells Fargo uses social software to replace email chains and help its sales team collaborate more effectively to land deals, according to Kelli Carlson-Jagersma, VP Collaboration Strategy for Wells Fargo. Mitch Wagner spoke with Carlson-Jagersma at the E2Innovate conference

Second Shooter
I'm Socially Fragmented!
1|9|13 | 2:16 | 7 comments

You are, too, and it's going to get worse because social media firms are pulling out of sharing deals to try to own their customers instead.

Mary E. Shacklett
Making Project Management Work for Marketing
11|19|12 | 1:45 | 2 comments

Project management and marketing don't generally work well together, but now the cloud delivers PM software that is more compatible with marketing's creative and spontaneous nature.

an IBM information resource

sponsored content

Expert Integrated Systems: Changing the Experience & Economics of IT
In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator.
READ THIS eBOOK

MORE IBM eBOOKS

your weekly update of news, analysis, and
opinion from Internet Evolution - FREE!
REGISTER HERE

Wanted! Site Moderators
Internet Evolution is looking for a handful of readers to help moderate the message boards on our site – as well as engaging in high-IQ conversation with the industry mavens on our thinkerNet blogosphere. The job comes with various perks, bags of kudos, and GIANT bragging rights. Interested?

Please email: moderators@internetevolution.com

Internet Evolution – not for thickies

NSA Leaks Shine Spotlight on Perils of Contractor Partnerships
Jason Mick
The US National Security Agency learned the hard way that it can be dangerous to give a contractor too much money and access, with too little scrutiny. The NSA and other government agencies hire tens of thousands of contractors a year to analyze data. Edward Snowden -- who revealed himself as the NSA leaker after fleeing the country -- was one such contractor, reportedly holding a $122,000 salaried position at Booz Allen Hamilton at the time of his departure.
CLICK FOR MORE