Seems like the point of buzzfeed is that it's like an automated version of America's Funniest Home Videos -- it can auto-generate a feed of content that will attract eyeballs and ratings, and it doesn't matter that it seems to focus on people falling down or getting hurt.
Marissa Mayer at Yahoo has come out with her strategy on turning the company around: culture, company, calibration, and compensation. But Yahoo needs to have a technical approach to the mobile cloud opportunity, not a management theory lesson.
Linda Descano, President and CEO of Women & Co., and managing director of partnerships and branded content of North America marketing at Citi, explains her firm's marketing opportunities and challenges.
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