@Ruv: When I think of the cloud market, I envision the present as a point on the initial uptilt of a bell curve. Like right down at the very lower lefthand side of the chart. What do you think of that?
Note, I'm a cloud fan because of economie of scale, probably superior physical and data security, uptime, elasticity... But I have to sell the case. Encryption would really help -- especially if we hold the keys.
Nicole -- when you have your research data in sight, and you can unplug the device and put it in a safe, you may feel safer, even if it's not. Lots of folks just like to know where their data is physically stored. Similar to people who like to print e-mails perhaps.
Question: I was puzzled by a recent Forbes blog in which you claimed interest in cloud was declining based on Google search results. Were you really serious about that? Seems a precarious research method.
Hi Reuven. We find a cloud roadblock because of confidentiality fears -- research data, student information (I'm at a university in Toronto). If we could encrypt data at a cloud providing facility, the argument would be stronger. Thoughts?
Zynga runs its new game offerings on Amazon's cloud. If the app takes off, it migrates back to their own cloud. They avoid the infrastructure costs of starting a game that might fizzle. Clever. Their home cloud is designed like the public cloud's configuration to simplify migration back inside. No comment on their share price. The idea is good.
Imagine 20 school boards running their own config for a learning management system. Imagine it's the same system. You could host all of them in one big place with one instance of the software, or you could have multiple instances in the same config space. But you wouldn't have groups not in school boards.
You've heard the expression, "Out of the frying pan, into the fire?" Amazon lives in the fire. The e-tailer wins by keeping things hot for its competitors, employees, and itself, according to a new book.
Positec, a manufacturer of power tools for homes and commercial applications, achieves greater customer service flexibility and cuts hold times in half by using a cloud-based service to manage its call center.
Big-data and analytics tools enable marketers to understand customers as individuals, identifying unmet needs and addressing each customer as a "segment of one," says John Kennedy, VP corporate marketing, IBM.
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