@Mitch - I agree hosting is a specialized skillset, but at the end of the day Coke probably owns the application software running on the infrastructure. Thus making them ultimately responsible for performance testing the application prior to "go-live". I wonder how much load testing did they actually do.
for those IT professionals who were responisble for this failure I am sure lessons learned will be well remembered but it is becoming harder and harder to predict the level of engagement from customers. It seems in the age of smart devices and constant connection strategies for DR, and redundancy in systems need to be a priority. I am often astounded at RFP requests asking providers to skimp on redundancy and DR requirements
I agree with you, @Mitch & @Kicheko -- this won't hurt Coke much because that's not their business, but it will certainly hurt the reputation of whoever they used for it!
Its fairly bad publicity but i agree with you that since website hosting is not their core business, it may be forgivable. After all a lot of people nowadays appreciate the concept of excess traffic to a site and that it can cause it to collapse. Whether or not this was the cause, many people may assume this.
If Coke was in the web hosting business this would be a huge black eye, but it doesn't seem to reflect on the company's ability to distribute beverages.
Although it could put off potential business partners and investors who might view the outage as a reflection on Coca-Cola's ability to execute.
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Social media has been with us for a decade -- but employer policies and the law are anything but firm about the most appropriate usage of this powerful tool.
Businesses often struggle to decide which domain to use. When it comes to purchasing a domain name, you have plenty of extensions to choose from, ranging from .com and .net, to .me, and even .mobi. But which one should you pick?
I've been writing about how the next evolution of the Internet might just be an advertising revolution, and how corporate IT can stay involved as the enablers and providers of the technologies that make this possible.
In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
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M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
