In an industry where comebacks are a rarity, I have to agree with you. We have seen the likes of Myspace and a plethora of other tech companies have struggle really hard to reinvent themselves.
I think we need another option for this poll. One that says I never really liked BB so why would I start now. These poll answers tend to make it sound like every likes or liked BB.
I will be very surprised if BB makes a comeback. They could make the worlds best phone but they have burned so many bridges it doesn't matter. Last I looked their OS doesn't come close to Droid or IOS but that was a while ago.
RIM's job is more difficult than ever. They lost most for their market share, they can bounce back, however not everything is in their control, Apple and others need to perform badly too for them to succeed.
So on that basis, you think the Blackberry 10 does not stand a chance? From an enterprise perspective I will say you may be right. But what if more of your employees adopt the Blackberry10? It is still BYOD but now with the Blackberry 10 as the principal consumer device.
My argument isbasically that companies don't necessarily need to adopt the BlackBerry 10 for it to be successful.
I had to google "blackberry", I had forgotten it was a big company back in the 2000's. I doubt companies will go back to locking themselfes to one brand, not necesarily "not blackberry".
The rebranding makes complete sense and from a marketing perspective, aligning product and corporate image under one brand should simplify marketing efforts and strengthen the handset's brand. It was very confusing for me to remidn myself always that RIM and BlackBerry are one. Thankfully,that confusion is no more.
My question now is does this change in brand name signal some other strategic shift?
I came across this article about 10 minutes fater posting my earlier comments.
"RIM's make-or-break operating system, BlackBerry 10, looks spectacular and the Z10 smartphone looks like the company's first handset that people will actually want to buy. But none of this will mean a thing without awesome apps to run on it.
The company, which arguably pioneered the smartphone, is on the ropes and desperately needs BB10 and Z10, both of which launch Wednesday, to be a success. And the key to that will be the ecosystem in which they run.
"If they don't make something of this, then they're in really serious trouble," Gartner analyst Brian Blau told Wired."
Is it safe to say that Blackberry is back with a bang or back with a buzz? On the issue of Apps, don't you think that is going to be a serious downside for the new version of Blackberry? Considering the popularity of Apps in today's digital landscape, it is almost inconceivable to develop a product without taking them into consideration.
@Nathan really? I don't know why but I'm always surprised people are still excited about BlackBerry. It seems they have a home field advantage in your case.
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In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.
The smartphone market reached a significant milestone, a breakthrough that may cause vendors to celebrate but could strain the capabilities of IT service desks.
In the fall of 2011, around 160,000 students in 190 countries enrolled in a Stanford-sponsored online course about artificial intelligence. About 23,000 completed the course and got certificates, including 248 who got a perfect score. The university offered the same course the old-fashioned way to students sitting in Stanford classrooms. None of the those students got a perfect score.
As Mitch Wagner discussed today, Yahoo is acquiring Tumblr. The big Internet debate at the moment is whether Tumblr will be good or bad for Yahoo. Regardless of their stances on the future of Yahoo itself, many claim that Yahoo will somehow ruin Tumblr.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Ushering in a new era of cognitive computing systems, IBM announced today the IBM Watson Engagement Advisor, a technology breakthrough that allows brands to crunch big data in record time to transform the way they engage clients in key functions such as customer service, marketing, and sales.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
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M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE