Saw today that two men have filed a lawsuit against Subway. They want to make it a class action suit. Ironically, I just finished reading Grisham's "The King of Torts." What a country.
It's kind of an inside the group curiosity. Outsiders may not really get it. Unless they take a mindset of enjoying a bit of art or a little tech wizardry. But nonetheless, it's interesting to me.
The excuse seemed pretty weak to me, too. Don't they bake their bread in tins? If so, surely the baking tins are all 12 inches? This is the kind of tempest in a teapot that can become a big storm if a brand doesn't respond well or in a timely manner. Guess we'll have to see what the sandwich-maker does -- and how well people react to its response.
That's a good point, especially when you're in an industry that seldom gets a lot of great press anyway! No doubt they saw an endless stream of criticism--not that this will go away with the demise of the company's own social media support efforts.
That wasn't the goal of those particular assignments. These big outsourced social media projects have bigger intentions, since they want to look interesting or be useful to a much broader audience.
It reminds me of group writing sessions from my college creative writing classes, always fun and definitely interesting, where we'd all write a sentence or paragraph and then pass the story on to the next student.
Fun to do, sure. But fun for anyone outside the circle to read?
"Charter Communications has stopped accepting consumer complaints via Twitter and Facebook, reportedReuters. Instead of using its "UMatter2Charter" social networking program, Charter will now solely support clients via phone, customer service counters, and live chat on its webpage, the company said."
I Wonder why!!
Perhaps they must be afraid of going their customer complaints public and if that's so ... i think they are right on their part.If something can be tackled by the two in peace then what's the point in involving the whole world by enabling customers to tweet or update their complaints via Twitter or Facebook.
This story may seem hilarious to us but it may put the Brand's international reputation at stake.Plus I found the Subway's reason too naive.They said each outlet bakes its own bread
and so length varies from store to store..I mean HOW? Don't they use standard baking moulds or do they use their own, having different inch standards?
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