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George Taylor
Thinkernetter
Thursday November 8, 2012 9:19:46 AM
no ratings

Rakuten are growing globally by acquisition and investment, Mitch, which in the US includes Buy.com, AhaLife, and their investment in Pinterest. I would expect to see their name cropping up over or under familiar e-commerce logos as they try and build share, but I wouldn't expect either Rakuten or Amazon to be knocked off the number one spot on their home territories. And I agree the competition will be good for everyone.

Aliexpress.com and taobao.com I don't know a lot about but they don't appear to have the same sort of ambitions as Rakuten and are happy to be portals for the export of Chinese goods.

Joanne Goldman
Thinkernetter
Wednesday November 7, 2012 6:08:54 PM
no ratings
@nimantha.de, I really like your point.  A little competition never hurts.  It keeps all parties on their toes and keeps the wheels of innovation turning.  Consumers will ultimately benefit from the push forward for marketshare.
Mashka
Researcher
Wednesday November 7, 2012 10:01:07 AM
no ratings

What do you think about Chinese retailers such as www.taobao.com and aliexpress.com?

Do they have any chance to  compete with Amazon and Rakuten?

Mitch Wagner
Thinkernetter
Tuesday November 6, 2012 10:18:53 PM
no ratings

KMT568 - Brand loyalty moves pretty quickly, particularly on the Internet. How many bad experiences would a consumer need to  have with Amazon before they just decided to move on?

KMT568
IQ Crew
Tuesday November 6, 2012 10:16:30 PM
no ratings
Like you Mitch, I never heard of this retailer. I think brand loyalty will keep Amazon the preferred e-retailer for quite some time. I am a frequent Amazon customer and have been happy. I don't plan to make any changes. And if Amazon were to shut down, I would definitely be disappointed.
Mitch Wagner
Thinkernetter
Tuesday November 6, 2012 9:00:28 PM
no ratings

I wonder if Rakuten will ever become a household brand in the US, or would they let other brands take the forefront while it works behind the scenes. 

We're assuming that Rakuten will pursue the US market. Will they?

nimantha.de
IQ Crew
Tuesday November 6, 2012 9:45:31 AM
no ratings

This battle was on for some time isnt it ?? There were so many competitors for this but now it has gone down to the very last drop. Good to see it because this will make room for innovation

DukeW
IQ Crew
Monday November 5, 2012 11:37:53 PM
no ratings

Must agree that Rakuten has a ways to go before becoming a household name, at least in this country.  And most of the homes I've been in for the past few years have at least one smiling box peeking out of a cupboard somewhere.  Bushido and bravado don't always make for a better online shopping experience.  Of course, I'm not Japanese, either.  Perhaps there is a cultural difference that would help me better understand the way Rakuten markets and fulfills.  Either way, it should be fun to watch!

Mitch Wagner
Thinkernetter
Monday November 5, 2012 8:33:51 PM
no ratings

I have to admit I never heard of Rakuten before reading this article. When can we expect them to be a big player -- and a known name -- in the US?

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In the 1970 science fiction thriller
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CLICK FOR MORE
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In the 1970 science fiction thriller
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CLICK FOR MORE
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CLICK FOR MORE
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