The Macrosite for News, Analysis and Opinion about the Future of the Internet
Wisdom of Clouds

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a moderated blogosphere of internet experts
Mary E. Shacklett
Does the Internet threaten relationship-building and families by compromising the quality and quantity of communications?
Alan Reiter
Alan Reiter   11/6/2009   19 comments
When government officials talk about information “transparency,” they don't mean augmented reality (AR). But AR will play a major role in enhancing government transparency, although it won't be welcomed by many officials.
Robert McGarvey
Dan Cypra
Dan Cypra   11/5/2009   8 comments
You can’t judge a book by its cover, unless you’re the recipient of an email newsletter, in which case hitting the “Delete” button can be done with ease. Having an effective layout is essential to increasing the open and click-through rates of your mailer. Let’s take a look at a few basics of e-newsletter layout.
Ross M. Greenberg
Setting up a corporate Website is truly a juggling act: One tries to balance corporate needs with the ever-changing needs and desires of the seemingly random Webpage visitor. Something that worked perfectly yesterday doesn’t work or is out of fashion today.
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Smarter Collaboration: How to Thrive in a Challenging Business Environment
Market conditions are changing faster than ever, and organizations need to improve their agility and adaptability in order to provide better service and improve processes. The ability to work with customers, business partners, and employees as effectively as possible - while at the same time holding down costs - is a key to success.
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Internet Evolution – not for thickies
IT & Marketing Cooperate on Web Presence
Mary E. Shacklett
Who owns the corporate Website?
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Augmented Reality Meets Government Transparency
Alan Reiter
When government officials talk about information “transparency,” they don't mean augmented reality (AR). But AR will play a major role in enhancing government transparency, although it won't be welcomed by many officials.
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Setting Policy on Corporate Avatars
Bob Violino
Do employees at your company use avatars in the work environment? And if they do, does the company have any way of controlling how they’re being used, or policies that describe standards of avatar conduct and appearance?
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And Before You Know It... Clouds Are Status Quo
Robert McGarvey
The cloud revolution is here. You just don’t know it.
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Jart Armin
Methods From the Dark Side: RFI Attacks
11|6|09   |   2:22   |   No comments

Exploring methods from the 'Dark Side' of the Internet – in this case 'Remote File Inclusion.'
John Soat
Internet Anonymity: A Gray Area
11|6|09   |   2:45   |   2 comments

Is there such a thing as complete anonymity on the Internet? It is something of a philosophical question, but the consensus among experts seems to be 'No.' However, there are degrees of anonymity, which might be more practical for most people – and more necessary than ever before.
Steve Saunders' Outernet
The New Information Divide: Part 3
Part 3 of 3   |   See complete series
11|6|09   |   1:46   |   No comments

A digital content market is emerging. Only two things are known about it: the first is that at some point the Internet will primarily become a paid network. The second known factor is that there are innumerable variables in the digital content market that have yet to be worked out. It’s not known, for example, exactly how users will pay for content (micropayments, subscriptions, bartering of farm animals, other).
what.the.ferraro
Developers Take Google to Task
11|5|09   |   1:53   |   1 comment

The Google backlash continues. After seeing their Project 10^100 submissions disappear into the bowels of a Google server farm, a group of irate developers has started their own site to re-collect and vote on the ideas.
Tom Nolle
Net Neutrality & UFOs
11|5|09   |   2:20   |   2 comments

The government secrets of UFOs are hidden in Area 51, so where are the secrets of net neutrality hidden, Area 52? Nope, they're hidden in Paragraph 148 – and they're a lot more substantive than UFOs!
Steven Peterson
iPhone App Makes Sense of Public Transport
11|5|09   |   1:19   |   No comments

Routesy is an iPhone application that uses the phone’s GPS to let the user know where and when the next train or bus is coming. The application’s developer, Steven Peterson, talks about why a mobile application makes sense, especially given that this transportation information is already available on the Web.
Singer at C-Level
Connecting Stakeholders: Part 2
Part 2 of 3   |   See complete series
11|4|09   |   2:22   |   No comments

Executives from all backgrounds are modifying their best practices to connect stakeholders to all points of their businesses. In this section, we will explore how the supply chain industry is changing with the times.
Reiter's Block
Slobbering Over the N900
11|4|09   |   2:41   |   9 comments

Techies have been going crazy over the pending release of Nokia's N900 cellular phone, which incorporates a newly revised touch-screen operating system. Reiter's got one. Is the craziness justified?
Steve Saunders' Outernet
The New Information Divide: Part 2
Part 2 of 3   |   See complete series
11|4|09   |   2:19   |   4 comments

Bad news! By eliminating the world’s digital divide we’re likely to create a new divide: the information divide, where we end up creating a two-tier Internet where access to 'quality' content is controlled and charged for by mega-corporations, and the gulf between information haves and have-nots is entirely dependent on how much money they have. This is, of course, an almost exact inversion of the current situation on the Internet – where access is expensive and content is free.
The Incredible Hultquist
Web 2.0 – Just Being There Isn't Enough
11|3|09   |   2:15   |   4 comments

As enterprises leap into the Web 2.0 world of blogging, commenting, and social networking, just 'being there' won't deliver ROI. You may want a 'Web Evangelist' to systematically harvest the feedback in order to polish your product or service.
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