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Mary Jander

Enterprise IT Keeps an Eye on CES

Written by Mary Jander
1/12/2012 34 comments
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Is there any enterprise IT professional who doesn't have at least a moderate interest in this week's Consumer Electronics Show in Las Vegas? (And not because of the Bieb.)

Though the show is restricted to consumer electronics mavens, you can't tell me there weren't a sizable number of corporate geeks among the more than 140,000 expected attendees.

The synergy between the consumer and enterprise IT worlds is nothing new. It's been the topic of articles, talks, whitepapers, and industry news for months. As we've discussed before, as corporate workers increasingly insist on bringing their gadgets to work, IT is tasked with merging them safely on to the company network.

Hence, IT pros are eyeing developments in smartphones and mobile devices like tablets as essential to the future of their applications. And enterprises that ignore the impact of consumer-generated social media on business do so at their own peril.

Given all that, what stood out this week at the CES for corporate geeks? Not being there myself, I am being forced to rely on eyewitnesses, but here are a few trends that I've picked up from other sources:

  • More and better smartphones -- from everyone. As Internet Evolution contributor Alan Reiter points out, smartphones are getting faster, conforming to LTE networks, and acquiring more sophisticated features and apps. And no vendor should be counted out at this point. Windows phones just might catch up to Android if RIM continues to dilly dally with new releases, Reiter says. All of this points to enterprise users becoming better equipped with a wider variety of smartphones needing support.

  • Ultrabooks. Based on Intel's design for ultrathin laptops, a range of suppliers have made this year's CES the "ultrabook show." Vendors such as Dell, HP, Samsung, and LG are showing products that will undoubtedly appeal to a wide audience, including corporate mobile workers.

  • Feature consolidation and new combinations. Smart cameras. Home-based videoconferencing. Weird broadband uses. The CES is showcasing new combinations and uses of technology. And even though enterprise IT may not be interested just yet, users are bound to find ways to incorporate some of the new gear into their work. (Telecommuters may love home videoconferencing, for instance.)

The CES continues to play to the consumer market specialist, but wise IT pros are keeping an eye on the trends. Today's plaything is more than likely to turn up in tomorrow's field office.

— Mary Jander Follow me on TwitterVisit my LinkedIn pageFriend me on Facebook, ThinkerNet Editor, Internet Evolution

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Mary Jander
Thinkernetter
Tuesday January 17, 2012 11:38:17 AM
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This photo kind of makes me wonder about the ongoing problem of the "old boys club" of engineering. Where are the "booth boys"?

The Dream Chaser
Rank: Cyborg
Tuesday January 17, 2012 11:01:07 AM
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Yip like the Joni Mitchell song said . . Sex Sells Everything

Mary Jander
Thinkernetter
Tuesday January 17, 2012 10:00:57 AM
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Things would not be that much different outside of Vegas. Indeed, I believe that Vegas learned its marketing stuff from trade shows -- not the other way around!

Mary Jander
Thinkernetter
Tuesday January 17, 2012 10:00:08 AM
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Listen, this is what's worked for a lot of companies at trade shows for decades. Why should they change now?

The Dream Chaser
Rank: Cyborg
Monday January 16, 2012 11:28:36 AM
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Wow an article on Mashable that actually makes sense thats new. CES 2012: The End of Planned Obsolescence. Products that wear out or become outmoded after limited use. It is a strategy that has worked across many industries for decades, but in a persistently down economy, the prospect of paying to replace a just-past warranty but now dead product is an anathema. That reality has forced some companies to think different, and the proof was at CES.

SteveGNYC
IQ Crew
Sunday January 15, 2012 1:59:51 PM
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there's an app for that ! ;-)

The Dream Chaser
Rank: Cyborg
Sunday January 15, 2012 12:09:52 PM
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Steve what would make me say "wow that was different" is if CES was held anywhere but Las Vegas.  LOL . . Dream On!.  

SteveGNYC
IQ Crew
Sunday January 15, 2012 11:47:11 AM
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@Dream Chaser - what would change it up for you? What would be a "Wow, that was different"

SteveGNYC
IQ Crew
Sunday January 15, 2012 11:45:25 AM
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Somewhat tongue in cheek, somewhat seriously - but isn't that part of the "going to trade shows" experience, to come back to home base and say "I saw this and it would help" or "We might wanna hold off purchasing XYZ for a little while, something new is coming up"

It's gotta be more than free totebags, pens and sticky dispensers, and countless tear sheets

taimur_tz
Thinkernetter
Sunday January 15, 2012 10:39:33 AM
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From an enterprise IT point of view, you wouldn't want to send your employees to CES lest they come up with new demands for gadgets that they should be allowed to use for work :)

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