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Todd Watson

Do You Yahoo?

Written by Todd Watson
2/26/2013 26 comments
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Here's the question of the day: Do you Yahoo?

And my answer is... yeah, well, sure, but only when I'm in the office.

Because, you know, and we all know, that a cubicle farm is the perfect venue by which to instigate and channel creativity and innovation.

Just ask Dilbert. He's been stuck in that cartoon cubicle for nearly 20 years, and he's doing just fine.

I'm referring, of course, tongue in cheekly, to Yahoo CEO Marissa Mayer's new edict that all Yahoo employees must come back to work in the mother ship and that there will no longer be telecommuters.

In her memo, Mayer wrote that "Speed and quality are often sacrificed when we work from home."

To which I would ask, "Show me the money."

I've spent the better part of the last two decades working at IBM, and I would say that my career has been about evenly split: Half in an office, half working from home.

Upon reflection, I'm not sure I could say there was more productivity or innovation that could be attributed to working from one location or another.

While I'm not discounting the serendipitous opportunities for mixing it up that can come through working in a physical office with colleagues, I can attest as well that it can have the opposite effect -- too many interruptions, too many meetings, too much lost productivity.

For me, work is a state of mind and being, not a location. It's something that I do, not a place that I go.

The technologies that IBM and others have built have eliminated the perceived need for constant physical proximity. Using IBM Notes, Sametime, and Connections our world is one big virtual office, with more than enough software capability to bind us together in a seamless fabric, one that increasingly transcends both space and time.

And perhaps that's another key difference.

In a global company like IBM, we typically work daily with people from around the world. But I can't wake up Monday morning and decide I need to drop by the office in Bangalore. That's typically a 20+ hour journey from Texas, and as far as commutes go, that would probably be on the outer boundaries of long commutes!

But I can virtually stop by Bangalore daily, chatting with colleagues via instant messaging, or at minimum exchanging emails or posts in our internal IBM Connections platform.

The Wall Street Journal's AllThingsD columnist Kara Swisher writes on this topic this morning, with the headline "Despite Yahoo Ban, Most Tech Companies Support Work-From-Home for Employees."

She calls out IBM in particular, citing that "IBM was one of the first global companies to pioneer programs to reduce employee commuting. It has sustained these programs for nearly two decades. Two key aspects are its (a) work-at-home program and (b) mobile employees program. Today, more than 128,000 (29 percent) of employees globally participate in one of these programs. In 2011, in just the U.S. alone, IBM's work-at-home program conserved approximately 6.4 million gallons of fuel and avoided more than 50,000 metric tons of CO2 emissions."

To that point, I figure in the 10+ years I've been working remotely, I've probably saved close to $20,000 in gasoline and auto maintenance costs.

I've also been spared the agony and utter un-productivity of wasted time spent in traffic. That's at least another 500 hours saved over ten years, time that I can either give back to myself or, as is often the case, back to IBM.

Of course, I recognize Yahoo is also an exceptional case at the moment.

Marissa Mayer is trying to turn a culture around that has been stagnating, and through this announcement she will no doubt drive people away from the company that the company may well be better off without.

On the other hand, I'm not sure wrangling the herd of Yahoo cats back to the home ranch is going to serve as the needed combustible recipe that puts the innovative spark back in the Yahoo innovation engine.

In a year or two down the road... and I mean that quite literally... I can't help but think the answer to that wonderful, brand-promised question: "Do you Yahoo?"

The answer's going to increasingly be, "I used to, but I just got sick and tired of the commute."

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keveend
IQ Crew
Monday April 1, 2013 12:29:41 PM
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I don't use it for either one you said. Only news and occasionally mail.
nathanwosnack
IQ Crew
Sunday March 31, 2013 9:18:40 PM
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Same here. If you fail to innovate in the right ways or see the next big trend coming, you're in trouble. Yahoo doesn't need to be the first to be to market, but it has to do it right when it does. They have the customer base, and all eyes are on them with the new CEO. They can't screw this up.

nathanwosnack
IQ Crew
Sunday March 31, 2013 9:17:16 PM
no ratings

The only Yahoo services that I use are the stock and weather with my iPhone. Other than that I don't use it for anything else, unless you count sending e-mails to my friends who use Yahoo as counting :)

stotheco
IQ Crew
Tuesday March 5, 2013 10:35:51 AM
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You can count me in as one of those who made the switch when Gmail came along. Yahoo was fine until, well, it wasn't.

As for making all employees go back to their offices, I'm not sure Yahoo got that part right. But we'll just have to wait and see what happens.

Venks
IQ Crew
Saturday March 2, 2013 12:40:36 PM
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Wow, What a post to think upon, Mr. Todd. I am particularly amazed at the figures you quoted about the XXX gallons of fuel saved by employees and the YYY metric tons of CO2 avoided. Its just mind blowing! Well, I would say if the nature of your work demands your prsence in the office then you have to be THERE, but, if not then you can save resources worth millions of dollars right away. What Mayer is trying to do is bringing the Google (where she working earlier) kind of culture in Yahoo. Lets wait and watch!

Venks
IQ Crew
Saturday March 2, 2013 12:32:03 PM
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@ mtechie, Same hear dear. I used to Yahoo a lot before I got the Beta invite from Gmail. Gmail has a huge set of innovations , features with it that I often question myself why Yahoo is lagging behind in all this. I mean its just a matter of doing it. I am sure Yahoo has equally talented resources backend but then GOD KNOWS WHY???

mtechie
IQ Crew
Saturday March 2, 2013 10:27:33 AM
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@keveend I don't use Yahoo. I did before Gmail but switched as soon as I got my beta invite.
keveend
IQ Crew
Friday March 1, 2013 9:26:52 AM
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I guess it's very modern and elegant. I like this better than the traditional layout. I usually don't visit yahoo on my PC. Most of the time it's on my iPad or my HTC but even then I very seldom visit yahoo USA.

keveend
IQ Crew
Friday March 1, 2013 9:23:48 AM
no ratings

Yes. It's a matter of how comfortable you are at the place you are doing your work. For me I guess it's the office. I have too many distractions at home.

keveend
IQ Crew
Friday March 1, 2013 9:17:32 AM
no ratings

Do you use yahoo frequently? I used to use it for mail until gmail came along. I switched.

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