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Hal Bennett

In Teleconferencing, Looks Are Everything

Written by Hal Bennett
3/17/2008 4 comments
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Teleconferencing has the potential to reshape everything we do. And yet, even though this real-time video communication technology has been around for a while, it is not widely accepted. The reason is that it still doesn’t feel quite right. Teleconferencing often fails to convey non-verbal information, such as facial expressions and hand gestures. However, advances in fiber optics promise to elevate the way we interact in a teleconference and the way we do business.

People like to deal with people, preferably face-to-face. We’re hardwired for it. Half our brainpower -- an estimated computer equivalent of 500 teraflops -- is devoted to real-time image analysis of what is coming through our eyeballs. We are constantly using that cognition to size people up when interacting with them.

A proof point of our predilection for human interaction is the fact that, despite all the advances the Internet has brought us, we still get on airplanes to meet the people we work with, know, and love. When it comes to dealing with people, you are the killer app.

This fact was not lost on Internet pioneers. The first effort I know of to create telepresence was Nicholas Negroponte’s "Talking Heads" project at the MIT Architecture Machine Group. In the 1970s, the group explored ways to increase the feeling of presence in telecommunications without using live video.

Researchers have found that in conversations, humans make minute gestures, or micro-expressions, that often last as little as a thirtieth of a second. However fleeting, these micro-expressions can reveal emotions that are not being deliberately expressed. Of great import on this topic is the work of noted psychologist and behavioral scientist Paul Ekman. After spending decades conducting research in the area, he found that these tiny movements provide emotional subtexts and undercurrents to our interactions, and may be telltales for lying.

Current teleconferencing systems operate too slowly to register these micro-expressions, and this, in my view, is why they leave us feeling cold. When teleconferencing, our subconscious minds alert us that some ineffable human feeling is lacking in these interactions (and, it’s not the smell of your garlic breath). High-definition teleconferencing, wherein these kinds of cues are preserved, requires high bandwidth; if we are having a meeting with 10 people, that requirement becomes substantial.

Along with fellow technologists, I believe that the solution lies in throwing more technology at the problem. Internets 1.0 and 2.0 used copper wire to move bits around. Internet 3.0 will use fiber optic cables to bring the gigabit Internet to our doorsteps for the same price we pay for the megabit Internet today. And with that, we will be able to teleconference our hearts out.

Although the Internet is in its second generation and a thousand times faster, we are still bandwidth limited. In broad strokes, the three iterations of Internet applications look like this:

  • Internet 1.0 ran at kilobit speeds; the killer app was email.
  • Internet 2.0 runs at megabit speeds; the killer app is the Web.
  • Internet 3.0 will run at gigabit speeds; the killer app will be teleconferencing.

As it continues to evolve, I think we will find that teleconferencing creates very human interactions among the participants, and most of us will choose to use it whenever we can. We will find that we are less stressed-out because we won’t have to have to get in our cars, planes, and trains as often. As a result, we may discover that we’re placing less stress on the planet, too.

Like all good technology, improved teleconferencing will enhance human connections that already are in place. At the end of the day, I think we will find what many of us have suspected all along -- that, regardless of technological gains, the real killer app is YOU.

— Hal Bennett, CEO, Lightwave Logic Inc.

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hounhosp
Researcher
Monday March 17, 2008 10:55:01 PM
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Cisco claims that their TelePresence systems ( TelePresence 3000, and TelePresence 1000 unveiled in 2006) can "replicate the experience of an in-person meeting, offering nuances previously available only in face-to-face interaction. Participants are seen life-size, with clear audio and high-definition images, so that even the most subtle facial expressions and body language can be discerned " It is what was revealed by Lindsay Thomson in her article Teleconferencing Gets Ready for Prime Time. I have not used the system, but I doubt that with current bandwidth the constraint, the device can do all that is said about it.

Another thing is that the system cost too much ( $300,000 and $80.000 ) and I wonder how many companies could afford it. But Cisco promises that the system "will pay for itself, as quickly as in one year, by way of reduced travel costs and improved logistics. And with an added bonus -- it can help your organization go "green."

Leo Nederlof
Thinkernetter
Monday March 17, 2008 6:44:48 PM
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Even the low-quality video conferencing we have today already adds a lot to voice telephony. Especially for personal purposes, e.g. expats keeping in touch with relatives abroad, but also for business purposes it's nice to see the face you're talking to.

I haven't experienced telepresence yet, but from what I've heard of it, it's worth the $300K per site investment for companies that can afford it, and can write it off from their travel budgets. And the good news is that prices are likely to come down, as competition increases, as we could read today on LightReading.

Still, even the ultimate holographic, touch-o-graphic and smell-o-graphic projection can never replace the peripheral personal interaction you get with on-site meetings, and if you're working on a project team with team members in different locations, it works so much better if you've had a chance to get to know your peers by going out to dinner together, have a few drinks, talk socially, etc. And sometimes of course you're just looking for a good excuse to join that workgroup meeting in Cannes while you're 3 feet deep in snow or being washed out by rain.

I guess we'll have to work harder on that teleportation machine... 

Mashka
Researcher
Monday March 17, 2008 6:16:31 PM
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I visited a talk of one of the Second Life creators and he  told about the reasons people use Second Life for Teleconferencing.

Real life Conferences are a lot about after-communication.People speak about buisness during the panels and discussions and then have a drink, chat about everything, create  networks in short, and that's what makes conferences are so usefull- the connections you make.So, when you use usual video devices- it's all about work.You see your partners, you talk about buisness, and then you are disconnected,while you are in a Second life Conference, you have a chance to have a drink with your new  friends in a second life cafe, go for a walk and experience all the advantages of the meeting off-line.

Murugan
IQ Crew
Monday March 17, 2008 9:39:35 AM
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Next generation teleconferencing technology will greatly enhance as what you describe as human connections. In addition, in a time of soaring fuel costs and a renewed interest in protecting the environment, such a technology can be a powerful force in pushing back human’s assault on the environment. Perhaps a good follow up article, would be to cover those organizations who are proactively utilizing telecommunication technology to decrease their impact on the environment.

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