That makes sense, Mary. As IT potentially becomes the channel to the needed technology resources (i.e., cloud, etc.), it can open the doors to meeting the company's strategic and operational needs, i.e., critical asset.
It's an interesting thought, mpouraryan. He has come up with some great insights. It certainly appears that the IT leaders/depts. that do survive will function differently than those of today or the past.
That is absolutely correct. Over the years the role of IT in organizations has changed from a purchasing/support role to a strategic business role. With new developments like cloud computing, ERP systems and Big Data IT has evolved into a very important function.
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Over the past decade of measuring website traffic and customer preferences, both businesses and consumers have become more sophisticated. What mattered a few years ago is unimportant today. As a result, technology and marketing executives are grappling with how to revise their website metrics for today's market.
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Years after the safety of cellphones first came under scrutiny, questions still remain about whether the ubiquitous devices cause brain cancer. Look around any street, mall, or airport and it appears most users are unconcerned.
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If youíre around and online tomorrow, and you have some free time, AND youíre interested in the topic of content marketing, you might want to check out IBMís Livestream of the Brand Innovatorsí Content Marketing Summit.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
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