Did I just see Eric Schmidt blink? I suspect that the Google (Nasdaq: GOOG) CEO -- who has successfully stared down
Yahoo Inc. (Nasdaq: YHOO),
Microsoft Corp. (Nasdaq: MSFT), the European Union, and the U.S. government since he took over the company in 2001 -- is nervous. The cause of his newfound angst? Twitter, of course, the real-time short-messaging network that is, in real time, revolutionizing the same Internet that Google began to revolutionize 10 years ago.
It happened earlier this week in San Francisco, at the Morgan Stanley Technology conference, when Schmidt was asked a question about Twitter’s usefulness. Here’s how he answered:
Speaking as a computer scientist, I view all of these as sort of poor man's email systems. In other words, they have aspects of an email system, but they don't have a full offering. To me, the question about companies like Twitter is: Do they fundamentally evolve as sort of a note phenomenon, or do they fundamentally evolve to have storage, revocation, identity, and all the other aspects that traditional email systems have? Or do email systems themselves broaden what they do to take on some of that characteristic?
Yes, he blinked. Google has had a remarkable run. For 10 years now, search has dominated the technology conversation. But what Schmidt’s strained, geeky answer reveals is that the next big thing in Silicon Valley -- and thus the real threat to Google -- will be, in his words, “poor man’s email.”
In 1993, email changed my life by enabling me to instantaneously communicate with people all over the world. Back then, however, electronic mail was just that -- a digital version of traditional, private one-to-one mail. In the 15 years since then, email has remained relatively unchanged as a core piece of the Internet’s communications architecture. At the same time, the social media revolution exploded, first with Google’s crowdsourced search engine and then with social or knowledge networks like
YouTube Inc. , Wikipedia, and
Facebook (Nasdaq: FB).
Twitter is a huge hit because it represents the synthesis of both Web 1.0 email and the Web 2.0 social media revolutions. It is many-to-many email in which users share most of their correspondence with others on their network.
Just as Web 2.0 user-generated content revolutionized media, so Twitter is revolutionizing both the culture and economics of electronic communications. It makes what Schmidt calls “note phenomenon” the engine of a new personalized communications system. Twitter replaces email with, so to speak, tmail.
Over the past few weeks, I’ve begun to shift my mode of Internet communications from email to tmail. Yes, of course, email isn’t dead and I still use it for important personal and business correspondence that I want to keep private. But tmail has become my preferred mode of communications with the world because it is quicker, easier, and more fun.
Most importantly, Twitter has transformed email into a viral tool for business development. So most of my tmail is designed to acquire a following and readership, build my personal brand, and establish new commercial relationships.
But how does tmail, Schmidt’s “poor man’s email” (boy, that remark is going to come back to haunt him), threaten Google? The problem for Google is that Twitter could emerge as a rival network to the Internet. As Twitter goes from its current 6 million users to 60 million and even eventually to 600 million, it will begin to compete with the Internet as an informational ecosystem. Not only might this be a real-time and self-correcting informational resource, a Wikipedia on steroids, but Twitter -- which acquired the Summize search engine last summer -- will also have the capacity to become an all-knowing search engine of its users’ knowledge.
Eric Schmidt, of course, knows all this. That’s why he publicly blinked at the Twitter question earlier this week. He understands that the real threat to Google will come not from another search engine or social network or email service, but from a new product that synthesizes all these technologies into something both intimately familiar and brand new.
Twitter is the simplest and most intuitive product to emerge since Google. If it is indeed a poor man’s email, then we are all poor men now in a revolutionary new era of tmail.
— Andrew Keen, Silicon Valley author, broadcaster, and entrepreneur, can be reached on Twitter at @ajkeen.
I've yet to emerge fully into twitter, however via facebook's status update (which I'm assuming is somewhat similar) I was able to quickly (within 10 minutes) aggregate some buddies to play Call of Dudy World at War at 11:45 pm.
It seems safe to say search engines and microblogging are very similar with the latter having presence in the social web.
I'm not going to argue about whether Twitter is a great idea, great technology, great business but one thing is that Google knows about it and they think it's a little more than an poor man's email.
Schmidt pretended to blink, but I'm sure they are more worried than that. Maybe buying them is part of their plan and reducing their value by devaluating it.
If Erick Schmidt blinks, then blinks one more time, then he screws up his eyes and then Google will buy Twister..or develop similar service inside Google Empire?
Twitter is a good phenomenon. Agreed. Twitter has got following of a few millions. Agreed. Twitter has got the followers addicted to tweets. Agreed.
But Twitter can not fly on its own. It needs integration to the main stream internet- Community (Facebook), Search (Google), Virtual Life (Second Life) & Semantic Web so as to reach the critical mass. It need to become a feature (of a larger application) instead of an application (in itself).
Serious competitor to Google is facebook. I increasingly spend more time on social networks than search engines and am more engaged in the advertisements appear in social networks "that actually knows my behavior not just keywords" rather than keywords based advertisement in search engines. My eyes are immune to advertisements in googles, msns and yahoos... facebook, so far i am clicking one or two here and there...
Twitter, could go more in hand with facebook or myspace than gmail or search engine. Twitter is again based on the following and a network. Increasingly facebooks, linkedins and myspace are adding that functionality and at some point the critical mass will force us to migrate our users to a full fledged social networking website rather than tweets...
Here are the thoughts of some suppose technology "experts" according to your definition that are branding Tweeter the killer of not only Google but also Facebook:
The ThinkerNet does not reflect the views of TechWeb. The ThinkerNet is an informal means of communication to members and visitors of the Internet Evolution site. Individual authors are chosen by Internet Evolution to blog. Neither Internet Evolution nor TechWeb assume responsibility for comments, claims, or opinions made by authors and ThinkerNet bloggers. They are no substitute for your own research and should not be relied upon for trading or any other purpose.
Dead since 1832, Jeremy Bentham is a cadaver that has been living in public ever since, on display beside "Dapple," his favorite walking stick, in a glass-fronted wooden coffin at London’s University College. His coffin was coined as an “Auto-Icon” by Bentham, which is a neologism meaning "a man who is his own image." Below is an excerpt from Andrew Keen’s new book, Digital Vertigo: How Today's Online Social Revolution Is Dividing, Diminishing, and Disorienting Us, in which he describes recognizing the Auto-Icon as a symbol for the digital age.
The following is excerpted from Andrew Keen's latest book, Digital Vertigo: How Today's Online Social Revolution Is Dividing, Diminishing, and Disorienting Us (New York: St. Martin's Press: 2012), which will be released this week.
I had come to London that morning from Oxford, where I’d spent the previous few days at a conference entitled “Silicon Valley Comes to Oxford.” This was an event organized by the university’s Said Business School in which Silicon Valley’s most influential entrepreneurs had come to the closed, haunted city of Oxford to celebrate the openness and transparency of social life in the twenty-first century.
My old sparring partner Jimmy Wales has been busy predicting the future again. This time, in a speech last month at the Global INET conference in Geneva, Switzerland, he said that Hollywood is doomed. But rather than skewered on the sword of piracy, Wales forecasts, it will be killed by its own irrelevance.
“The future is already here -- it’s just not very evenly distributed,” William Gibson so presciently said in 1993. And late last week, that future, our open 21st-century future, was on show in a windowless late 20th-century building in downtown New York City, at an event hosted by AT&T.
Welcome to the zettabyte era, an age of increasingly wireless connectivity in which the gigabyte equivalent of every motion picture ever produced will travel across the Internet every five minutes. According to a Cisco white paper, global IP traffic, having increased eightfold over the last five years, will ascend to this zettabyte (one billion terabytes) peak by 2015. And by then, there will be more than 8 million households in the terabyte club and, even more astonishingly, another 20 million households producing half a terabyte (one thousand gigabytes) each month.
This holiday season, whether you're shopping for a personal smartphone or smartphones for your business, it's useful to know the latest and greatest specifications.
Based on reactions in Nicole's Newsfeed, everyone hates this version of Facebook. This should matter to Facebook now that there's a real competitor on the scene named Google+.
Techies are going crazy over the possibility that Google might design and sell its own Android phone. Some writers say it's a very big deal. Reiter questions whether it will happen and, if it does, whether it even matters.
YouTube launches 'YouTube Direct' to give 'citizen' journalism a better platform and in so doing may just ensure that 'quality' journalism soon becomes a thing of the past.
Cloud computing is being dampened by the lack of local application support for offline use. Google's partnership with open-source should encourage it to build tight integration between Google Docs and OpenOffice, and thus boost the cloud and counter Microsoft at the same time.
Evidence shows that you can tweet too much. Sites and services like Twitter and Facebook are a good place to reach your audience, but think quality over quantity.
As enterprises leap into the Web 2.0 world of blogging, commenting, and social networking, just 'being there' won't deliver ROI. You may want a 'Web Evangelist' to systematically harvest the feedback in order to polish your product or service.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
your weekly update of news, analysis, and
opinion from Internet Evolution - FREE! REGISTER HERE
Wanted! Site Moderators Internet Evolution is looking for a handful of readers to help moderate the message boards on our site as well as engaging in high-IQ conversation with the industry mavens on our thinkerNet blogosphere. The job comes with various perks, bags of kudos, and GIANT bragging rights. Interested?
To save this item to your list of favorite Internet Evolution content so you can find it later in your Profile page, click the "Save It" button next to the item.