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Kim Davis

Yahoo in Play Is Still a Mess

Written by Kim Davis
10/20/2011 8 comments
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Rarely has a struggling business seemed so nakedly up for grabs as Yahoo. Predators have been smelling blood in the water for months now and are moving in for the kill.

But it seems poor Yahoo can't do things right, even when it comes to selling itself.

In a surprise move, Yahoo has imposed -- or attempted to impose -- irksome nondisclosure conditions on bidders for the company. In simple terms, this means that, in order to get access to the confidential financial information it needs to see before making an offer, potential bidders must sign papers forfeiting the right to coordinate a bid with other interested parties.

The immediate result seems to have been the disengagement of several private equity firms that might have mounted a joint bid for the business. It had been reported, for example, that private equity firm Silver Lake was looking to join with Alibaba and other parties in a consortium to acquire the company. Jack Ma of Alibaba has repeatedly expressed an interest in buying his American partner, and it seems possible that the Chinese Internet group might consider a solo bid.

Microsoft is also showing interest in picking over Yahoo's bones, although it is unclear, given the nondisclosure restrictions, how Redmond could play a role in supplying finance in a joint bid with other partners. Microsoft's acquisition of Yahoo would, among other things, help it to leverage its Bing search engine toward profitability.

Talk of a reverse merger between AOL and Yahoo has repeatedly been greeted with skepticism. Although it's hard to doubt that Tim Armstrong, AOL's CEO, has been floating the idea, few see value in tying together two companies with more than their fair shares of bad ideas, inept strategies, and weak results.

Indeed, the only good news Yahoo could point to recently was a set of third quarter results that although bad -- profits down 26 percent -- were not actually as catastrophic as everyone had expected. This followed the acrimonious firing of Carol Bartz, Yahoo's third CEO in six years, and fierce criticism by investors of the company's hapless and seemingly ineffectual board.

Given the quantity of information about Yahoo in the public domain, it seems possible that a Microsoft-funded consortium could get most of their ducks in a row for a bid before signing the restrictive agreements that would prevent further discussion among the bidding partners. Only then, of course, would they finally get to see confidential financial records. Last minute bumps in the road can't be ruled out.

While it's evident that business-as-usual is no longer an option for one of the Internet's pioneering search and Web portal enterprises, don't underestimate Yahoo's ability to mismanage its own demise.

— Kim Davis Follow me on TwitterVisit my LinkedIn pageFriend me on Facebook, Community Editor, Internet Evolution

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kq4ym
IQ Crew
Friday October 28, 2011 10:27:22 AM
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Yahoo has a heck of a brand and while mismanagement might be one dart to throw, it would seem they could market themselves using the decades old name.

Why not Yahoo brand bread, clothing, pizza, and whatever else they could plant the Yahoo name on. The band Kiss has done a bang up job with branding everything under the sun, even Kiss coffins (well, actually beer coolers in the form of a coffin).

I look forward to seeing the Yahoo brand at Walmart.

Kim Davis
Thinkernetter
Monday October 24, 2011 4:04:54 PM
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Thanks for all the comments.  I wonder if Microsoft is the most likely buyer?  It looks like they don't want to run Yahoo, but are willing to help finance a joint bid.  As of today, Alibaba seems to be in the lead, although I really wonder if a Japanese ecommerce company really has any idea what it's going to do with a content/search portal.

smkinoshita
Thinkernetter
Monday October 24, 2011 3:15:21 PM
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@Mashka:  I'm not so sure about the 'revenge' angle for Microsoft.  There's still some value to be gained from some of Yahoo's parts.

And honestly, I think being eaten up by Microsoft is the only way Yahoo is going to survive.

Mashka
Researcher
Monday October 24, 2011 12:05:12 AM
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Kim,don't you think that it's a little bit personal thing for Microsoft?They have once tried to buy Yahoo and it was an epic fail. So, now they have to finish their work and just get the  toy.They might not need it, but they definitely want it

SunitaT
IQ Crew
Saturday October 22, 2011 11:30:30 AM
no ratings

In a surprise move, Yahoo has imposed -- or attempted to impose -- irksome nondisclosure conditions on bidders for the company.

@Kim, dont you think this will work in favour of Microsoft because Yahoo is too big for any one party to buy except for Microsoft.

nasimson
Thinkernetter
Saturday October 22, 2011 10:09:29 AM
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Kim it is indeed preplexing how a company so promising could come down like deck of cards.The trouble is that the company is so rudderless its even confusing its prospective buyers acording to Yahoo's co-founder Jerry Yang the company has more options then just sale http://www.yourmoneysite.com/news/2011/oct/yahoo-has-more-options-than-sale-of-company.html Hoo boy their board members sure are difficult
Nicole Ferraro
IQ Crew
Thursday October 20, 2011 9:32:43 PM
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I feel the same way you do, Mary. By the way, Ross Levinsohn, EVP of Yahoo, spoke at the Web 2.0 Summit this week, and he couldn't have been less interesting to listen to. He basically gushed about some concert Yahoo did with the Bill Clinton Foundation and U2 and seemed perplexed that anyone could think Yahoo was in a bad position.

As for Micro-Hoo, well, the words "we all go down together" comes to mind. Hoo boy.

Mary Jander
Thinkernetter
Thursday October 20, 2011 3:53:41 PM
no ratings

Why does this situation annoy me so much? I think it's because it's further evidence that companies we think of as powerful and staffed by competent business geniuses sometimes seem less knowledgeable than the guy at the corner store.

Hopefully, a deal will be brokered in spite of Yahoo.

The ThinkerNet does not reflect the views of TechWeb. The ThinkerNet is an informal means of communication to members and visitors of the Internet Evolution site. Individual authors are chosen by Internet Evolution to blog. Neither Internet Evolution nor TechWeb assume responsibility for comments, claims, or opinions made by authors and ThinkerNet bloggers. They are no substitute for your own research and should not be relied upon for trading or any other purpose.
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