Great point: You can tell people you're reading the newest release about management, cloud, or other technology trend, but really be flipping through one if the "Shades of Gray" series--in plain sight of colleagues and bosses!
You'd have tobe really good with the blank facial expression though...on top of that, evey time i get the temptation to do something like that, i always wonder what would happen if say there was an emergency where i had to run and leave the ereader behind before returning to pick it up.
I hadn't considered that benefit about e-readers...to hide what one's reading. (I know someone who is a romance novel fan but refuses to read most romance novels on the subway because of their highly suggestive/embarrassing covers and titles).
Of course, an attractive urban woman might find herself all the more hit on/bothered on public transit in this case, as unimaginative pickup wannabes bombard her with "Whatcha reading?"
Not everybody likes to post on social media their activities, so it will still work fine for those who like to hide what they are doing. At least "no one will know what I am reading until I publicly anounce it on Facebook".
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Netflix seemed to be a threat to all of TV, but with the current quarterly earnings report, it sure doesn't look as if that's true now. Netflix really proves that even Internet viewing of video isn't immune to profit and other business issues. This is a lesson we need to learn if we want a viable online video model.
We think Amazon's Kindle Fire is pushing Apple to a smaller iPad format. But Sony's Vita and the interest in a small device for portable gaming may create the real threat. Keep your eye on the tablet-gaming space!
Today's infants quickly move from the womb to a touchscreen. A survey by Common Sense Media found that half of children under eight years old access a mobile device like a smartphone, a video iPod, or a tablet; and experts are mulling the ramifications of this.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
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