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Mitch Wagner

GE Uses Big-Data to Reduce Surprises

Written by Mitch Wagner
11/30/2012 21 comments
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GE doesn't just make hardware. Its big, industrial equipment requires complex software and instrumentation to operate, making GE the 13th biggest software shop in the world.

GE's products include jet engines, turbines, electrical generation equipment, mining machines, and more. Keeping that equipment running generates big-data, at "consumer scale," at volumes comparable to Facebook and Google, said Rich Carpenter, Chief Technology Strategist at GE Intelligent Platforms, speaking at the E2 Innovate conference recently.

GE calls the network of instruments providing diagnostics and control to its big equipment the "industrial Internet," or "Internet 3.0," Carpenter said. (Some people call it the "Internet of Things," or M2M, for "machine-to-machine.") There are more machines on the Internet than people, Carpenter continued.

"We're seeing the rise of intelligent machines, and I'm not talking Terminator," he said.

Not this.
Not this.

He added, "We want to keep the lights on as long as possible, and do it at the lowest cost. We want to reduce failure and surprises."

The first step for companies to take advantage of the industrial Internet is connectivity. That's no simple task, with equipment located in factories, airports, and diverse locations around the world. Connecting to equipment is difficult, especially when the best connection is an unreliable cell network.

And the volume of data is staggering. For example, the GE machines in a paper factory generate up to 152,00 unique readings per second, per machine. Each drum of paper is as big as a truck and rotates 3,500 times per second. "That's at one plant, for production for a personal care product," Carpenter said. "That's just one example of many of the types of volumes we have to operate with."

The people responsible for those machines face different data problems than most knowledge workers. Rather than searching for the information they need to do their jobs, the information originating from GE machines has to find the people who need it, he said.

The volume of data requires the end-point equipment to be smart enough to know what data needs to be sent over the network, Carpenter said.

Then, a company needs to change its business processes to take advantage of big-data. GE's initial goal was to improve break-fix by getting a technician on the scene within 30 seconds of a problem. Now, the goal is to prevent outages entirely. "That's where you start improving business performance," Carpenter said.

"These people get excited by what they call 'the save,'" he said. "What we get from all this data and analytics is a precious commodity called time."

Small time savings, and other improvements in performance, can yield big returns, he said.

The industrial Internet is shaping up to be one of the biggest changes to face IT in this decade. Another great example of its use is Union Pacific, which instrumented its railroad system in 23 states to improve efficiency.

What are the most industrial Internet applications you're seeing? Let us know.

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pcharles
IQ Crew
Thursday January 31, 2013 5:26:51 PM
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A hosted POS would be cool.

I went to a restaurant today and their POS device was an iPad connected to a terminal. 

Pobblebonk
Rank: Cave Painter
Thursday January 31, 2013 5:15:18 PM
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There are a number of industrial like devices and processes that have been in place for a while and should poptentially be learnt from. These are Automatic Teller Machines and Point-of-sale devices. These devices can run 24 hours a day and capture all sorts of data that can be analysed and actioned on.

Mitch Wagner
Thinkernetter
Tuesday December 4, 2012 9:02:57 PM
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chuckgregory - I can see that as a possibility as the technology matures. For now, I think the M2M or industrial internet will be part of our overall coverage in existing Clans. 

chuckgregory
IQ Crew
Tuesday December 4, 2012 12:25:52 AM
no ratings

Mitch - It would be great if GE were to make such a presentation! But perhaps you can go even further: create an 'Embedded' or 'Internet of Things' clan. Companies such as TI, Freescale, and Intel put a lot of effort into microcontrollers and might welcome the opportunity to talk about what they can do.

Mitch Wagner
Thinkernetter
Monday December 3, 2012 8:51:10 PM
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The surprises they're trying to avoid are downtime and disruption to their customers' business. 

Mitch Wagner
Thinkernetter
Monday December 3, 2012 8:50:07 PM
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Brian, the benefit for GE is improving efficiency for their customers. If they can reduce downtime for a factory machine or jet engine, then the customer benefits and brings GE more business. 

Mitch Wagner
Thinkernetter
Monday December 3, 2012 8:48:30 PM
no ratings

chuckgregory - Hopefully, your wish will be answered. I'd love to get GE on the site to talk more about its initiative. 

DHagar
Thinkernetter
Monday December 3, 2012 1:44:09 PM
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I agree taimur_tz that technology is a discovery-driven process.  And GE, no doubt, will find expanded uses.

My main point was that their initial starting point had a limited focus on improving business processes.  It did not demonstrate a understanding of technology as a capability that will unleash new applications, innovations, and insights due to use of data.  To their credit, they are investing to learn what they don't know, i.e., reduce surprises.  As a company dependent on staying competitive, this will serve them well.

DHagar

Bolingbroke
IQ Crew
Saturday December 1, 2012 12:49:38 PM
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Another very viable and exciting source of new big data can be found in telemetry. I first became aware by watching Formula 1 Grand Prix races where every car and every part is jammed with sensors. Just take a look at a race ( unfortunately the F1 Grand Prix season just ended last wkend in Brazil and won't resume until March 2013 in Australia ) where during every race every team will have their engineers glued to monitors that are receiving telemetry from the team's two cars. Oftentimes they will relay advice to a driver gleaned from that telemetry, save your breaks, save your tires, such and such part is questionable etc,.

Read this article for details.

taimur_tz
Thinkernetter
Friday November 30, 2012 10:27:23 PM
no ratings

"It seems as if they are just discovering the benefits of technology but haven't yet learned the applications, and clearly haven't explored true innovation."

@DHagar: I think when companies acquire a new technology, it generally takes them some time to play around with it and use it effectively to solve problems. The reason is that technology doesn't come packaged in a box which if you plug it in your company it will start giving you benefits. You have to mold your processes around it which normally takes time.


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