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Content for Internet Marketers posted in September 2012
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All
Comment: Como? - jwallace - 9/30/2012
Comment: Re: Moving forward - aum007 - 9/30/2012
Comment: Re: Moving forward - aum007 - 9/30/2012
Comment: Re: Moving forward - abdlah - 9/30/2012
Comment: Re: Moving forward - keveend - 9/30/2012
Comment: Re: a miracle - keveend - 9/30/2012
Comment: Re: Moving forward - Kicheko - 9/29/2012
Comment: Re: Moving forward - aum007 - 9/29/2012
Comment: Re: Moving forward - aum007 - 9/29/2012
Comment: Targeting - abdlah - 9/29/2012
Comment: Re: Moving forward - abdlah - 9/29/2012
Comment: User Experience - abdlah - 9/29/2012
Comment: Re: a miracle - Mashka - 9/29/2012
Comment: Re: Digital wallets - taimur_tz - 9/29/2012
Comment: Re: a miracle - Alan Reiter - 9/28/2012
Comment: Re: Moving forward - ChrisTOP - 9/28/2012
Comment: a miracle - Mashka - 9/28/2012
Comment: Moving forward - ChrisTOP - 9/28/2012
Learn to Bridge Marketing & IT
Editor's Blog  
9/28/2012   1 comment
Learn how the CIO and CMO can work together.
Comment: Re: Going global? - Alan Reiter - 9/28/2012
Comment: Going global? - magneticnorth - 9/27/2012
Comment: Re: One surprise - Kim Davis - 9/27/2012
Comment: Re: Siri? - Alan Reiter - 9/26/2012
Comment: Siri? - hounhosp - 9/26/2012
Comment: Re: One surprise - smkinoshita - 9/26/2012
Comment: "just one of many" - slfisher - 9/26/2012
Comment: Re: One surprise - Mitch Wagner - 9/26/2012
Comment: Re: Just a thought - kq4ym - 9/26/2012
Comment: Re: One surprise - Kim Davis - 9/26/2012
Comment: Re: Just a thought - taimur_tz - 9/26/2012
How One Restaurant's Tech Upgrade Could Drive Customers Crazy
Alan Reiter  
9/26/2012   73 comments
A restaurant chain is reviewed for its mishmash of mobile payments, digital coupons, and other elements of modern mobile commerce.
Comment: Just a thought - Kicheko - 9/26/2012
What to Consider Before Posting Ads on Your Site
Taimoor Zubair  
9/26/2012   34 comments
Here are some things to consider if you're thinking about advertising on your enterprise Website.
Comment: Re: One surprise - Mitch Wagner - 9/25/2012
Comment: Re: Digital wallets - kq4ym - 9/25/2012
Comment: Re: One surprise - Kim Davis - 9/25/2012
Comment: Re: One surprise - Brian Newby - 9/25/2012
Comment: Re: Digital wallets - taimur_tz - 9/25/2012
Comment: Merchant Support - taimur_tz - 9/25/2012
Comment: Digital wallets - Mary Jander - 9/24/2012
Comment: Re: One surprise - Kim Davis - 9/24/2012
Comment: One surprise - Mitch Wagner - 9/24/2012
Comment: Re: Ads are so 2011 - Tom Nolle - 9/24/2012
The Midmarket Is Networking
Midmarket Clan Editor's Blog  
9/24/2012   10 comments
Data confirming the importance of social networking to SMBs comes as no real surprise.
Comment: Cutting out middlemen - Kicheko - 9/24/2012
How Cloud Computing Has Changed the Insurance Business
Cloud Clan Editor's Blog  
9/24/2012   6 comments
Cloud computing has done more than streamline IT for insurance companies; it's changed the way they do business.
Smarter Marketing meet your customer
Think Tank  
9/24/2012  
Comment: Re: Ads are so 2011 - Tom Nolle - 9/21/2012
Apple's Passbook: Lots of Promise for Enterprise Developers
Alan Reiter  
9/21/2012   49 comments
Apple's newly released Passbook may not be quite ready for prime time, but that may not matter to enterprises eager to get started.
Webinar Today: Citi’s Frank Eliason Taps Customer Voices on Social Media
Editor's Blog  
9/21/2012   Post a comment
The man who launched a customer service revolution on Twitter with the @ComcastCares account shows you how to tap the power of customer voices on social media, today at 2:00 p.m.
Comment: Re: Ads are so 2011 - Tom Nolle - 9/21/2012
Comment: Ads are so 2011 - Mitch Wagner - 9/21/2012
Twitter Tweaks Twist Facebook?
Second Shooter  
9/20/2012   8 comments
Twitter's changes are clearly aimed at being more Facebook-like.
Comment: Re: Haters gotta hate - Mashka - 9/20/2012
Comment: Re: Mea Culpa, Almost - Mashka - 9/20/2012
Comment: Re: Mea Culpa, Almost - Mashka - 9/20/2012
Comment: Standards needed - Mitch Wagner - 9/19/2012
Comment: Mea Culpa, Almost - Bolingbroke - 9/19/2012
7DEE Today: Getting Ahead of Demand – Deliciously
CMO Clan Editor's Blog  
9/19/2012   Post a comment
Learn how to use analytics to get ahead of demand today at 2:00 p.m. with Kraft's Frank Cotignola.
Comment: Re: Wikipedia - Mary Jander - 9/18/2012
Comment: Haters gotta hate - Mr. Roques - 9/18/2012
Volume & Velocity of Feedback Necessitate Analytics
Analytics Clan Editor's Blog  
9/18/2012   6 comments
When the world is your focus group, use analytics to anticipate and respond to the social feedback loop.
Comment: Re: Wikipedia - Kim Davis - 9/18/2012
Back to School Goes In for Analysis
Todd Watson  
9/18/2012   Post a comment
"Back to school" is now a key shopping period demanding e-commerce analysis.
Comment: Re: Wikipedia - Kim Davis - 9/18/2012
Comment: Re: Wikipedia - Mary Jander - 9/18/2012
Comment: Re: Wikipedia - Mary Jander - 9/18/2012
7DEE Today: Why Haters Gotta Hate & What You Can Do
Editor's Blog  
9/18/2012   3 comments
Paul Gillin discusses how you can measure negative sentiment online, and use that intelligence to solve problem, at our next 7 Days of Executive Education Tuesday at 2 PM EDT. Join us!
Comment: a political weapon? - Mashka - 9/18/2012
Comment: What's in a Name? - Chris Poley - 9/18/2012
Comment: Wikipedia - Jonathan Hochman - 9/18/2012
Comment: Autocorrupt - Kicheko - 9/18/2012
Google's Running Out of Excuses for Autocomplete Snafus
Robert McGarvey  
9/18/2012   39 comments
Thanks to a lawsuit in Germany, enterprises and individuals may soon be free of embarrassing Google Autocompletes in search results pertaining to them.
Comment: Risky Business - stotheco - 9/15/2012
Comment: didn't sell me - slfisher - 9/15/2012
Will the iPhone 5 Save Facebook?
Second Shooter  
9/14/2012   Post a comment
Apple adds screen real estate in the iPhone 5 into which ads could fit.
Live @ IBM Smarter Commerce Global Summit Orlando: Outdoor Products Maker Husqvarna on the 'Partnership of Equals' Between Marketing & IT
Todd Watson  
9/14/2012   Post a comment
One of the highlights of attending any of IBM’s events like the Smarter Commerce Global Summit is the opportunity to meet with IBM customers. John Marchiodona, VP of marketing, and Simon Howard, head of IT for the Americas, at Husqvarna, are two prime examples.
Live @ IBM Smarter Commerce Global Summit Orlando: IBM’s Jay Henderson on the IBM Holiday Benchmark Online Shopping Analysis
Todd Watson  
9/14/2012   Post a comment
The strategy program director at IBM Cross-Channel Marketing, Jay and his team are responsible for market analysis, customer insight, and industry marketing functions.
IE Radio: Scientific Social Media Advertising @ 2 PM ET Today
Editor's Blog  
9/13/2012   Post a comment
We'll talk with Dilip Venkatachari, CEO of Compass Labs, about using analytics to get more from online marketing with social ads. Join us!
Comment: Re: Pranking - Joe Stanganelli - 9/12/2012
It's Time to Abandon This Online Marketing Tactic
Robert McGarvey  
9/12/2012   33 comments
Online reviews have gotten a bad name and are losing credibility, thanks in part to a spate of publicity surrounding fake endorsements in the publishing industry.
Learn to Find the Right Analytics Methodology at 7DEE Today
Executive Clan Editor's Blog  
9/12/2012   4 comments
Learn to avoid analysis paralysis and impulsive mistakes in selecting the right analytics solution and methodology at our next 7DEE class.
Comment: Fixing Apple's Problems - kq4ym - 9/12/2012
Enterprises Eager for Apple Revelations
Editor's Blog  
9/12/2012   5 comments
It's a big day for Apple and its enterprise customers, who anticipate revelations about an iPhone 5, possibly an iPad Mini, and much more.
Comment: Pranking - Kim Davis - 9/11/2012
Live @ IBM Smarter Commerce Global Summit Orlando: The CMO Club's Pete Krainik on the CMO Agenda
Todd Watson  
9/11/2012   Post a comment
Todd Watson sits down with Peter Krainik, co-founder of the CMO Club.
How Smart Marketers Turn Trolls to Triumphs
Joe Stanganelli  
9/11/2012   47 comments
Crowdsourced social marketing campaigns can attract trolls, but if handled properly, this can actually boost results.
Live @ IBM Smarter Commerce Global Summit Orlando: Social Thought Leader Ted Rubin Talks 'Return On Relationships'
Todd Watson  
9/10/2012   Post a comment
An interview with Collective Bias' chief social marketing officer Ted Rubin, during last week's IBM Smarter Commerce Global Summit in Orlando, Fla.
(Almost) Live @ IBM Smarter Commerce Global Summit: That's a Wrap
Todd Watson  
9/7/2012   Post a comment
Catching up on the news from the IBM Smarter Commerce Global Summit.
IBM Introduces New Marketing & Supply Chain Tools
IT Clan Editor's Blog  
9/6/2012   6 comments
The tools are designed to help companies provide custom shopping experiences, refine their marketing programs, and manage their supply chains.
Live @ IBM Smarter Commerce Global Summit – Opening Keynote Debrief: Motivate the Elephant
Todd Watson  
9/5/2012   Post a comment
In Orlando, Fla., on day one of the IBM Smarter Commerce Global Summit, here are some facts, or business outcomes, that demonstrate the power of a more integrated customer experience in action.
Comment: Re: Twitter channels - mhhfive - 9/5/2012
Comment: Twitter channels - Karyl Scott - 9/5/2012
Comment: Re: Seems naive - mhhfive - 9/5/2012
Comment: Enchanting... - Mary Jander - 9/5/2012
Comment: Knowing when... - Mary Jander - 9/5/2012
IBM: Give Customers a Seat in the C-Suite
Executive Clan Editor's Blog  
9/5/2012   7 comments
Laura Mercier Cosmetics, Lenovo, and Bank of America are working with suppliers and partners to enchant customers, according to speakers at this week's IBM Smarter Commerce Global Summit.
Live From IBM Smarter Commerce Global Summit: The Magic of This Kingdom
Todd Watson  
9/5/2012   Post a comment
This week in Orlando, we're looking at how to create the integrity and honesty of a real and positive brand experience in the age of the empowered customer.
Comment: Re: Seems naive - Karyl Scott - 9/4/2012
Comment: Seems naive - Mitch Wagner - 9/4/2012
Comment: Re: Amazing.. - Karyl Scott - 9/4/2012
Comment: Amazing.. - mhhfive - 9/4/2012
Online Retailer Learns Hard Lesson About Social Media Analytics
Karyl Scott  
9/4/2012   20 comments
Luxury online retailer Gilt Groupe discovered the hard way that social media must be part of a larger marketing strategy that includes other elements than social media.




a moderated blogosphere of internet experts
Jason Mick
Jason Mick   6/19/2013   1 comment
The US National Security Agency learned the hard way that it can be dangerous to give a contractor too much money and access, with too little scrutiny. The NSA and other government agencies hire tens of thousands of contractors a year to analyze data. Edward Snowden -- who revealed himself as the NSA leaker after fleeing the country -- was one such contractor, reportedly holding a $122,000 salaried position at Booz Allen Hamilton at the time of his departure.
Charlotte Erdmann
Midsize businesses rarely achieve the same standards of security in their own datacenters as professional providers that specialize in delivering these services to organizations.
Jeff Kaplan
Jeff Kaplan   6/17/2013   4 comments
It was about 10 years ago when a new generation of software-as-a-service (SaaS) alternatives started to gain acceptance and adoption among organizations of all sizes. And it has only been about five years since Amazon Web Services captured the marketplace's attention with Amazon EC2 and Amazon S3, which opened the door to a vast array of infrastructure-as-a-service (IaaS) offerings. Now, the third piece of the cloud computing puzzle is beginning to win over organizations seeking to build their own apps: platform-as-a-service (PaaS).
IETV: the thinkerNet on film
5
of
John Kennedy
How Big-Data Is Changing Marketing

6|13|13   |   1:07   |   1 comment


Big-data and analytics tools enable marketers to understand customers as individuals, identifying unmet needs and addressing each customer as a "segment of one," says John Kennedy, VP corporate marketing, IBM.
Kim Davis
Big-Data Can’t Always Sell Wine

5|21|13   |   2:23   |   10 comments


Whole Foods Global Wine Purchaser Doug Bell told me about some of the constraints on using analytics in the US wine market.
Paul J. Fleuranges
Digital Signage Keeps NYC Subway Straphangers on Track

5|6|13   |   3:51   |   1 comment


New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
Kim Davis
Fast Forward to the Future

4|23|13   |   2:29   |   20 comments


A look back at tech writing in the 90s makes us wonder where enterprise IT will be 20 years from now.
Mitch Wagner
Google Launches Its Most Depressing Service Yet

4|15|13   |   2:59   |   10 comments


Google's new Inactive Account Manager lets you control how Google disposes of your accounts when you die.
Second Shooter
Argument Over Top-Level Domains Is 'Stupid'

4|11|13   |   2:07   |   3 comments


The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Kim Davis
Ladies, Your Tablet Awaits

3|21|13   |   2:22   |   37 comments


ePad Femme is the world’s first tablet “made exclusively for women.”
Wisdom of the Big Chair
NFC Moves Into the Mainstream

3|20|13   |   2:16   |   No comments


While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Wisdom of the Big Chair
Integrating Security Into Your Cloud Contract

3|19|13   |   3:35   |   No comments


Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Brian Baron
How Edmunds.com Collects Customer Information

3|18|13   |   1:15   |   No comments


Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
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Jun 21st
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Todd Watson
Todd Watson   6/18/2013   Post a comment
The IBM Smarter Commerce Global Summit in Monaco kicked into high gear today, and we've already begun to see news emerging from that lovely city-state by the sea.
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NSA Leaks Shine Spotlight on Perils of Contractor Partnerships
Jason Mick
The US National Security Agency learned the
hard way that it can be dangerous to give a contractor too much money and access, with too little scrutiny. The NSA and other government agencies hire tens of thousands of contractors a year to analyze data. Edward Snowden -- who revealed himself as the NSA leaker after fleeing the country -- was one such contractor, reportedly holding a $122,000 salaried position at Booz Allen Hamilton at the time of his departure.

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