Clay Shirky Debunks Social Marketing Fallacy Ron Miller 3/26/2012 36 comments At a conference last week in San Francisco, Clay Shirky discussed the fallacy that the Web in general, and Facebook in particular, are just for young people.
'Outsourcing to the Customer' Needs Work Editor's Blog 3/23/2012 48 comments Retailers are leaving it up to the customer to do more of the work in their stores, but there's a fine line between doing this to improve the shopping experience and making it worse.
How to Deal With Angry Online Customers Scott Kinoshita 3/23/2012 60 comments Companies of all kinds live in glass houses in the age of social media. That's all the more reason to deal wisely with angry customers.
Brian Margolies, CIO, Allied Beverage Group IE Radio 3/22/2012 103 comments Brian Margolies is the Chief Information Officer (CIO) for Allied Beverage Group, New Jersey's largest distributor of wines and spirits. As Allied's first CIO, Brian has been tasked with setting the company’s strategic technical direction. We will talk to Brian about the changes he has made during his tenure so far, as well as the challenges he's faced in taking on this brand new role.
Twitter: From No Ads to Doing Advertising Wrong Editor's Blog 3/21/2012 28 comments In another move that demonstrates the company's lack of business sense, Twitter gets set to roll out irrelevant advertisements on users' mobile devices.
Let Them Use iPads! Editor's Blog 3/13/2012 10 comments An advertising agency actually thought it was a good idea to use homeless people as WiFi hotspots at SXSW.
E-Commerce Goes Social Michelle Manafy 3/13/2012 8 comments A growing roster of social e-commerce sites indicates the demand among users to combine social networking with online purchasing.
Clay Shirky Debunks Social Marketing Fallacy Ron Miller 3/26/2012 36 comments At a conference last week in San Francisco, Clay Shirky discussed the fallacy that the Web in general, and Facebook in particular, are just for young people.
'Outsourcing to the Customer' Needs Work Editor's Blog 3/23/2012 48 comments Retailers are leaving it up to the customer to do more of the work in their stores, but there's a fine line between doing this to improve the shopping experience and making it worse.
How to Deal With Angry Online Customers Scott Kinoshita 3/23/2012 60 comments Companies of all kinds live in glass houses in the age of social media. That's all the more reason to deal wisely with angry customers.
Brian Margolies, CIO, Allied Beverage Group IE Radio 3/22/2012 103 comments Brian Margolies is the Chief Information Officer (CIO) for Allied Beverage Group, New Jersey's largest distributor of wines and spirits. As Allied's first CIO, Brian has been tasked with setting the company’s strategic technical direction. We will talk to Brian about the changes he has made during his tenure so far, as well as the challenges he's faced in taking on this brand new role.
Twitter: From No Ads to Doing Advertising Wrong Editor's Blog 3/21/2012 28 comments In another move that demonstrates the company's lack of business sense, Twitter gets set to roll out irrelevant advertisements on users' mobile devices.
Let Them Use iPads! Editor's Blog 3/13/2012 10 comments An advertising agency actually thought it was a good idea to use homeless people as WiFi hotspots at SXSW.
E-Commerce Goes Social Michelle Manafy 3/13/2012 8 comments A growing roster of social e-commerce sites indicates the demand among users to combine social networking with online purchasing.
Social media has been with us for a decade -- but employer policies and the law are anything but firm about the most appropriate usage of this powerful tool.
Businesses often struggle to decide which domain to use. When it comes to purchasing a domain name, you have plenty of extensions to choose from, ranging from .com and .net, to .me, and even .mobi. But which one should you pick?
I've been writing about how the next evolution of the Internet might just be an advertising revolution, and how corporate IT can stay involved as the enablers and providers of the technologies that make this possible.
In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
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M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
M2M: Rise of the Machines? Not Yet David Weldon In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M. CLICK FOR MORE
Brian Margolies, CIO, Allied Beverage Group
