The Macrosite for News, Analysis and Opinion about the Future of the Internet
Marketing Analysis
Content for Internet Marketers posted in February 2011
All (92)           Blog Posts (8)           Comments (84)          
All
Comment: Re: Just now? - jwallace - 2/28/2011
Comment: Re: Just now? - Root Maniac - 2/28/2011
Comment: Just now? - magneticnorth - 2/28/2011
Comment: Less is more... - RamonAntonio - 2/27/2011
Shift to Simpler Platform Boosts Site Design & Appeal
Scott Koegler  
2/25/2011   37 comments
Switching from Dreamweaver to WordPress made redesigning and updating a homepage easier for this community, despite a tradeoff in flexibility
Comment: Re: Clarity - igy - 2/17/2011
Social Media 'Magazines' Pose New Marketing Challenge
CMO Clan Editor's Blog  
2/15/2011   11 comments
Apps like PostPost, which use input from social networking sites like Facebook, hold marketing potential beyond paid advertising
Comment: Re: Educational? - Kicheko - 2/10/2011
Comment: Re: Educational? - Kicheko - 2/9/2011
Comment: Re: Educational? - antonis - 2/9/2011
SaaS Provider Scores With Simpler Site
Scott Koegler  
2/9/2011   7 comments
An open-source content management system helped SPS Commerce update its Website and make customer and prospect resources more easily accessible
Comment: Re: Question, Maria - Ener Hax - 2/8/2011
A Lesson in How Not to Promote Online Sales
CMO Clan Editor's Blog  
2/8/2011   2 comments
A 3D video software firm's approach to selling its software online proves confusing and negative, despite good intentions
New Virtual Worlds Still Growing
Maria Korolov  
2/7/2011   23 comments
Use of open-source virtual world platform OpenSim is growing, thanks to its economic viability compared to Second Life
Comment: some special apps? - Mashka - 2/5/2011
Testing App Downloads at Bus Stops, Airports
Alan Reiter's Wireless Web World  
2/4/2011   6 comments
Several mobile operators are testing a 'proximity marketing service' in what could be a herald of ads to come
News Corp's The Daily Is Doomed
Ron Miller  
2/3/2011   79 comments
Rupert Murdoch's iPad-based news vehicle is based on a model that isn't likely to sell – or to interest Murdoch for very long
Video Service Tackles Formatting Conundrum
CMO Clan Editor's Blog  
2/1/2011   3 comments
Vid.ly takes care of formatting marketing videos across multiple sites, and its streams include no branding




a moderated blogosphere of internet experts
Mary E. Shacklett
Social media has been with us for a decade -- but employer policies and the law are anything but firm about the most appropriate usage of this powerful tool.
Dan Cypra
Dan Cypra   5/23/2013   18 comments
Businesses often struggle to decide which domain to use. When it comes to purchasing a domain name, you have plenty of extensions to choose from, ranging from .com and .net, to .me, and even .mobi. But which one should you pick?
Matt Heusser
Matt Heusser   5/23/2013   5 comments
I've been writing about how the next evolution of the Internet might just be an advertising revolution, and how corporate IT can stay involved as the enablers and providers of the technologies that make this possible.
David Weldon
David Weldon   5/22/2013   15 comments
In the 1970 science fiction thriller Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.
IETV: the thinkerNet on film
5
of
Kim Davis
Big-Data Can’t Always Sell Wine

5|21|13   |   2:23   |   4 comments


Whole Foods Global Wine Purchaser Doug Bell told me about some of the constraints on using analytics in the US wine market.
Paul J. Fleuranges
Digital Signage Keeps NYC Subway Straphangers on Track

5|6|13   |   3:51   |   No comments


New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
Kim Davis
Fast Forward to the Future

4|23|13   |   2:29   |   20 comments


A look back at tech writing in the 90s makes us wonder where enterprise IT will be 20 years from now.
Mitch Wagner
Google Launches Its Most Depressing Service Yet

4|15|13   |   2:59   |   10 comments


Google's new Inactive Account Manager lets you control how Google disposes of your accounts when you die.
Second Shooter
Argument Over Top-Level Domains Is 'Stupid'

4|11|13   |   2:07   |   3 comments


The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Kim Davis
Ladies, Your Tablet Awaits

3|21|13   |   2:22   |   37 comments


ePad Femme is the world’s first tablet “made exclusively for women.”
Wisdom of the Big Chair
NFC Moves Into the Mainstream

3|20|13   |   2:16   |   No comments


While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Wisdom of the Big Chair
Integrating Security Into Your Cloud Contract

3|19|13   |   3:35   |   No comments


Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Brian Baron
How Edmunds.com Collects Customer Information

3|18|13   |   1:15   |   No comments


Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Brian Baron
How Edmunds.com Uses Analytics to Customize Site

3|14|13   |   0:47   |   No comments


The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
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M2M: Rise of the Machines? Not Yet
David Weldon
In the 1970 science fiction thriller
Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.

CLICK FOR MORE
M2M: Rise of the Machines? Not Yet
David Weldon
In the 1970 science fiction thriller
Colossus: The Forbin Project, two giant supercomputers from the United States and Soviet Union secretly join forces to take control of the collective nuclear might of the two countries. In the film, the two machines discover each other's existence, communicate back-and-forth, share their collective data, and cut their human creators out of the process. It is the ultimate example of machine-to-machine communications, or M2M.

CLICK FOR MORE