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Marketing Analysis
Content for Internet Marketers posted in November 2011
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Comment: Re: Disillusioned - nathanwosnack - 11/30/2011
Comment: Re: deja vu - Kurtkeys - 11/30/2011
Comment: Re: Funny - Kurtkeys - 11/30/2011
Comment: Re: deja vu - SunitaT - 11/30/2011
Comment: Re: Funny - SunitaT - 11/30/2011
Comment: Bravo! - nathanwosnack - 11/30/2011
Comment: Big Data - The Dream Chaser - 11/30/2011
Comment: Re: Funny - Joe Stanganelli - 11/30/2011
Comment: Re: deja vu - Joe Stanganelli - 11/30/2011
Comment: Disillusioned - Kim Davis - 11/30/2011
Comment: Re: Res Ipsa Loquitur - Kim Davis - 11/30/2011
Comment: Re: Funny - Kim Davis - 11/30/2011
Comment: Power of BA - Joanne Goldman - 11/30/2011
Comment: Re: Funny - nathanwosnack - 11/30/2011
Comment: Re: Chicks for Free - Kicheko - 11/30/2011
Comment: Re: deja vu - Mary Jander - 11/30/2011
Comment: Re: Funny - dlavie - 11/30/2011
Comment: Re: Mobile Sales? - Todd Watson - 11/30/2011
Comment: Mobile Sales? - dcuperus - 11/30/2011
Comment: Re: Funny - SecTech - 11/30/2011
Comment: Re: deja vu - SecTech - 11/30/2011
Comment: Re: Funny - Ariella - 11/30/2011
Comment: Re: Funny - SecTech - 11/30/2011
Comment: Re: Funny - SecTech - 11/30/2011
Comment: Re: Funny - SecTech - 11/30/2011
Comment: Re: IT's role in flux - taimur_tz - 11/30/2011
Comment: Re: Funny - Root Maniac - 11/30/2011
Comment: Re: deja vu - Joe Stanganelli - 11/30/2011
Comment: Re: deja vu - Nicole Ferraro - 11/30/2011
Comment: deja vu - Michael Bennett Cohn - 11/30/2011
Comment: Re: Funny - Ariella - 11/30/2011
Comment: Re: Funny - robjvargas - 11/30/2011
Comment: Sprnd increase - nasimson - 11/30/2011
Comment: Re: Funny - Ariella - 11/30/2011
Comment: Re: Res Ipsa Loquitur - nasimson - 11/30/2011
Comment: Re: Funny - Mashka - 11/30/2011
Comment: Re: Chicks for Free - srfernando - 11/30/2011
Comment: Re: Funny - robjvargas - 11/30/2011
Comment: Re: IT's role in flux - taimur_tz - 11/30/2011
Comment: Re: Funny - Gigi - 11/30/2011
Vendors Fall Short in Selling Analytics
Paul Whyte  
11/30/2011   27 comments
Only the very largest enterprises seem to be implementing business analytics consistently, reflecting poorly on BA vendors.
Comment: Re: Funny - nimantha.de - 11/29/2011
Comment: Re: Funny - The Dream Chaser - 11/29/2011
Comment: Re: Funny - Kurtkeys - 11/29/2011
Comment: Cyber Monday Madness! - DHagar - 11/29/2011
Comment: Re: Funny - Mr. Roques - 11/29/2011
Comment: Re: Funny - dlavie - 11/29/2011
Comment: Re: The IT Influence - robjvargas - 11/29/2011
Comment: Re: Funny - SecTech - 11/29/2011
Comment: Re: Funny - robjvargas - 11/29/2011
Comment: Re: Funny - SecTech - 11/29/2011
Comment: Re: Funny - Nicole Ferraro - 11/29/2011
Comment: Re: Funny - SecTech - 11/29/2011
Comment: Re: Funny - SecTech - 11/29/2011
IBM Benchmark: Cyber Monday Online Spend Increases 33% Over 2010
Todd Watson  
11/29/2011   4 comments
The US online retail sector delivered strong growth on Cyber Monday 2011 compared to last year.
Comment: Re: Funny - Nicole Ferraro - 11/29/2011
Comment: Re: Funny - SecTech - 11/29/2011
Comment: I had to laugh - SecTech - 11/29/2011
Comment: Re: *Re: Funny - taimur_tz - 11/29/2011
Comment: Re: Funny - modza - 11/29/2011
Comment: *Re: Funny - Joe Stanganelli - 11/29/2011
Comment: Re: Tweet - Brian Newby - 11/29/2011
Comment: Funny - Nicole Ferraro - 11/29/2011
Comment: Re: Chicks for Free - Kicheko - 11/29/2011
Teen's Tweet a Lesson in Handling Social Media
Joe Stanganelli  
11/29/2011   61 comments
When an 18-year-old high schooler's nasty tweet about a governor stirred his staff to respond aggressively, the governor wound up apologizing.
Comment: Re: The IT Influence - hounhosp - 11/28/2011
Comment: Re: IT's role in flux - cvargas - 11/28/2011
Comment: The IT Influence - cvargas - 11/28/2011
Comment: IT's role in flux - Mary Jander - 11/28/2011
Comment: Re: Chicks for Free - Kim Davis - 11/28/2011
Comment: Re: Goog's failure - Kicheko - 11/28/2011
Involving IT in Strategic Planning
Midmarket Clan Editor's Blog  
11/28/2011   13 comments
Midmarket companies need to find a seamless way of blending business planning with IT.
Comment: Re: Newsjacking - cvargas - 11/28/2011
Comment: Holiday Season - The Dream Chaser - 11/28/2011
Comment: Re: Thanks, Ron - Mary Jander - 11/28/2011
Comment: Re: Newsjacking - kq4ym - 11/28/2011
Happy Cyber Monday!
Editor's Blog  
11/28/2011   20 comments
It's Cyber Monday again. Do you care?
Comment: Re: yahoo motives - Mary Jander - 11/28/2011
Comment: Re: Thanks, Ron - Ron_Miller - 11/28/2011
Comment: Re: Thanks, Ron - Mary Jander - 11/28/2011
Cyber Monday Madness!
Internet Evolution Poll  
11/28/2011   23 comments
Do you shop on Cyber Monday?
Comment: Newsjacking - cvargas - 11/27/2011
Comment: Re: Challenging - cvargas - 11/27/2011
Comment: Crowdsourcing - cvargas - 11/27/2011
Comment: Re: the thing is - Ron_Miller - 11/27/2011
Comment: Re: the thing is - slfisher - 11/27/2011
Comment: Re: the thing is - Ron_Miller - 11/27/2011
Comment: the thing is - slfisher - 11/27/2011
Comment: parallels with Apple - slfisher - 11/27/2011
Comment: yahoo motives - Mashka - 11/26/2011
Comment: Re: Chicks for Free - Mashka - 11/26/2011
Comment: Re: Goog's failure - hounhosp - 11/26/2011
Comment: Re: Goog's failure - hounhosp - 11/26/2011
Comment: Re: Goog's failure - victor - 11/25/2011
Comment: Chicks for Free - Bolingbroke - 11/25/2011
A Social Solution for Aspiring Musicians
Editor's Blog  
11/25/2011   40 comments
Pledgemusic crowd sources funding for musicians through social engagement.
Comment: Re: Goog's failure - Kicheko - 11/24/2011
Comment: forced change - Kicheko - 11/23/2011
Comment: Re: Goog's failure - Abnerg - 11/23/2011
Comment: Re: Thanks, Ron - Ron_Miller - 11/23/2011
Tech Turnarounds: What Works, What Doesn't
Executive Clan Editor's Blog  
11/23/2011   9 comments
Technology firms are undergoing radical shifts in direction as a result of Internet-driven market changes. Here are some lessons learned.
Comment: Goog's failure - nasimson - 11/23/2011
Comment: Re: Google Marketing - Gigi - 11/22/2011
Comment: Re: Google Marketing - Kim Davis - 11/22/2011
Comment: Re: Thanks, Ron - Mary Jander - 11/22/2011
Comment: Re: Thanks, Ron - Ron_Miller - 11/22/2011
Comment: Re: Thanks, Ron - Kim Davis - 11/22/2011
Comment: Re: Thanks, Ron - Ron_Miller - 11/22/2011
Comment: Re: Thanks, Ron - Ariella - 11/22/2011
Comment: Re: Thanks, Ron - Ron_Miller - 11/22/2011
Comment: Re: Google Marketing - hounhosp - 11/22/2011
Comment: Re: Good observation - hounhosp - 11/22/2011
Comment: Re: Google Marketing - rwhidbee - 11/22/2011
Comment: Thanks, Ron - Michael P. Kassner - 11/22/2011
Comment: Compelling Content - dcilea - 11/22/2011
Comment: Re: An example, Ron - Ron_Miller - 11/22/2011
Comment: Re: Good observation - Kim Davis - 11/22/2011
Comment: Re: Question, Ron - Ron_Miller - 11/22/2011
Why Google May Not Win in the Enterprise
Jeff Kaplan  
11/22/2011   25 comments
Google still faces significant hurdles to become a major player in the enterprise segment of the market.
Comment: Re: slippery slope - Ron_Miller - 11/22/2011
Comment: Re: slippery slope - Gigi - 11/21/2011
Lotusphere & Connect 2012: Making New Connections
Todd Watson  
11/21/2011   Post a comment
Lotusphere is a five-day technical conference that covers a broad array of topics focused on social business. This year, the event will also be hosting Connect 2012, a two-day social business conference.
Comment: Re: slippery slope - Ron_Miller - 11/21/2011
Comment: slippery slope - Chris Poley - 11/21/2011
Comment: Great! - smccollo - 11/21/2011
Comment: Re: Challenging - Ron_Miller - 11/21/2011
Comment: Challenging - smccollo - 11/21/2011
IBM Helps UK Retailer Marks & Spencer in Digital Multi-Channel Evolution
Todd Watson  
11/21/2011   Post a comment
World renowned UK retailer Marks & Spencer is using IBM software for Smarter Commerce to transform its Website into a global marketplace.
PR Must Adapt to Web Journalism, Author Says
Ron Miller  
11/21/2011   36 comments
In a new book, author David Meerman Scott says marketing and PR must use newsjacking and think more like online journalists.
Comment: Re: Slow and Steady - nimantha.de - 11/18/2011
Comment: Re: The difference? - shjacks55 - 11/17/2011
Comment: Re: The difference? - shjacks55 - 11/17/2011
Comment: Re: Flurry - Mary Jander - 11/15/2011
Comment: Re: Slow and Steady - nimantha.de - 11/14/2011
Comment: Re: Slow and Steady - Kim Davis - 11/14/2011
Comment: Flurry - Nicole Ferraro - 11/14/2011
Comment: Solution ? - Bolingbroke - 11/14/2011
Mobile Analytics Spur Cloud Services
Cloud Clan Editor's Blog  
11/14/2011   2 comments
The complexities of providing mobile analytics make for an ideal cloud service opportunity.
Comment: Re: Slow and Steady - nimantha.de - 11/12/2011
Comment: Re: Unbelievable! - dcuperus - 11/11/2011
Comment: Unbelievable! - Nicole Ferraro - 11/11/2011
Kindle Offers Miss Target
Kim Davis  
11/11/2011   4 comments
Kim's Kindle thinks he's a 23-year-old "fabulous and fierce" woman.
Comment: Re: Household Name - smkinoshita - 11/10/2011
Comment: Household Name - Bolingbroke - 11/10/2011
Comment: Happy - The Dream Chaser - 11/10/2011
Groupon Happy, Merchants Not So Much
Editor's Blog  
11/10/2011   8 comments
GroupOn's belated but successful IPO has not silenced criticism.
Amex's $100M Message to Corporate America
Executive Clan Editor's Blog  
11/9/2011   4 comments
By investing $100 million to sponsor new e-commerce startups, American Express is signaling that momentum is building in this key sector.
Comment: Re: Business as Usual - knoxzoo - 11/9/2011
Comment: The List - The Dream Chaser - 11/9/2011
Comment: Re: Slow and Steady - Ariella - 11/9/2011
Comment: Re: Slow and Steady - Ariella - 11/8/2011
Comment: Re: Slow and Steady - Kim Davis - 11/8/2011
IBM & MIT Sloan: Corporate Culture Key to Success With Analytics
Todd Watson  
11/8/2011   Post a comment
People, not technology issues, are slowing enterprise commitment to analytics.
For Google+, Slow & Steady Bores the Audience
Editor's Blog  
11/8/2011   30 comments
Google+ has finally rolled out Pages -- and everyone is underwhelmed.
Comment: Re: ICANN watch - Beau Brendler - 11/7/2011
Comment: Re: ICANN watch - Kim Davis - 11/7/2011
Former IBM CEO John Opel Passes Away
Todd Watson  
11/7/2011   Post a comment
John R. Opel was IBM's chief executive officer from January 1981 through January 1985 and chairman of the board from February 1983 through May 1986.
Comment: ICANN watch - Mary Jander - 11/7/2011
Revolving Door Shows Stakes in New Domains Game
Beau Brendler  
11/7/2011   3 comments
How many new registrations are "defensive," claimed by companies to protect their brands?
Comment: Re: Business as Usual - knoxzoo - 11/4/2011
Comment: Re: Devil's Advocate - knoxzoo - 11/4/2011
Comment: Re: Devil's Advocate - Kurtkeys - 11/3/2011
Comment: Re: Devil's Advocate - knoxzoo - 11/3/2011
Comment: Re: Business as Usual - knoxzoo - 11/3/2011
Comment: My concern - Michael P. Kassner - 11/3/2011
Comment: Re: Devil's Advocate - knoxzoo - 11/2/2011
Comment: Re: Devil's Advocate - knoxzoo - 11/2/2011
Comment: Re: Devil's Advocate - mhhfive - 11/2/2011
Comment: Devil's Advocate - Kim Davis - 11/2/2011
Cable Firm Sets Dangerous Precedent
John Myers  
11/2/2011   35 comments
By refusing to run ads from competitors, Time Warner Cable is flying in the face of fairness and impartiality. Other firms could follow suit.
World Series of Analytics: Josh Hamilton, Twitter MVP
Todd Watson  
11/1/2011   3 comments
The Rangers' Josh Hamilton was World Series MVP -- according to social media, anyway.




a moderated blogosphere of internet experts
Charlotte Erdmann
Midsize businesses rarely achieve the same standards of security in their own datacenters as professional providers that specialize in delivering these services to organizations.
Jeff Kaplan
Jeff Kaplan   6/17/2013   3 comments
It was about 10 years ago when a new generation of software-as-a-service (SaaS) alternatives started to gain acceptance and adoption among organizations of all sizes. And it has only been about five years since Amazon Web Services captured the marketplace's attention with Amazon EC2 and Amazon S3, which opened the door to a vast array of infrastructure-as-a-service (IaaS) offerings. Now, the third piece of the cloud computing puzzle is beginning to win over organizations seeking to build their own apps: platform-as-a-service (PaaS).
Mary E. Shacklett
Energy consumption is a primary contributor to global warming. At the end of 2012, 40 percent of energy consumption in the US came from commercial and residential buildings.
IETV: the thinkerNet on film
5
of
John Kennedy
How Big-Data Is Changing Marketing

6|13|13   |   1:07   |   1 comment


Big-data and analytics tools enable marketers to understand customers as individuals, identifying unmet needs and addressing each customer as a "segment of one," says John Kennedy, VP corporate marketing, IBM.
Kim Davis
Big-Data Can’t Always Sell Wine

5|21|13   |   2:23   |   10 comments


Whole Foods Global Wine Purchaser Doug Bell told me about some of the constraints on using analytics in the US wine market.
Paul J. Fleuranges
Digital Signage Keeps NYC Subway Straphangers on Track

5|6|13   |   3:51   |   1 comment


New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
Kim Davis
Fast Forward to the Future

4|23|13   |   2:29   |   20 comments


A look back at tech writing in the 90s makes us wonder where enterprise IT will be 20 years from now.
Mitch Wagner
Google Launches Its Most Depressing Service Yet

4|15|13   |   2:59   |   10 comments


Google's new Inactive Account Manager lets you control how Google disposes of your accounts when you die.
Second Shooter
Argument Over Top-Level Domains Is 'Stupid'

4|11|13   |   2:07   |   3 comments


The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
Kim Davis
Ladies, Your Tablet Awaits

3|21|13   |   2:22   |   37 comments


ePad Femme is the world’s first tablet “made exclusively for women.”
Wisdom of the Big Chair
NFC Moves Into the Mainstream

3|20|13   |   2:16   |   No comments


While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Wisdom of the Big Chair
Integrating Security Into Your Cloud Contract

3|19|13   |   3:35   |   No comments


Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Brian Baron
How Edmunds.com Collects Customer Information

3|18|13   |   1:15   |   No comments


Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
2pm EDT
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Jun 21st
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Todd Watson
Todd Watson   6/18/2013   Post a comment
The IBM Smarter Commerce Global Summit in Monaco kicked into high gear today, and we've already begun to see news emerging from that lovely city-state by the sea.
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Internet Evolution – not for thickies
Taking a Dim View of Home Energy Management Tech
Mary E. Shacklett
Energy consumption is a primary contributor to
global warming. At the end of 2012, 40 percent of energy consumption in the US came from commercial and residential buildings.

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