The 'Moneyball' Election Editor's Blog 10/26/2012 67 comments This year's Presidential election is a massive test case for business leaders who believe analytics, rather than gut feelings, should be the basis for decisions.
Internet Marketers Hit Big Snags in China Maria Korolov 10/25/2012 18 comments International marketers face problems in the Chinese market as US search engines fade in popularity and the government continues to block Internet traffic.
Vala Afshar, Chief Customer Officer, Enterasys Networks Smarter Analytics Clan Radio 10/24/2012 100 comments Vala Afshar is chief customer officer for Enterasys Networks. Afshar is responsible for worldwide services operations and technical support functions, including contact center operations, field engineering, support engineering, and infrastructure technologies. Afshar and his team have implemented an award-winning (CRM Magazine Elite Services) cloud computing customer relationship management framework that uses business and performance management analytics to achieve best-in-class customer satisfaction and employee retention.
Approach Windows 8 With Caution Midmarket Clan Editor's Blog 10/22/2012 11 comments Windows 8 comes packaged with confusion and concerns, and enterprise IT will take a long, hard look before upgrading.
Why Politics on Social Media Matters to Brands CMO Clan Editor's Blog 10/22/2012 4 comments How the thoughts and feelings of the electorate are reflected in social media will mean a lot to marketers looking to harness sentiment analysis for their brands.
Big Study on Big-Data Todd Watson 10/17/2012 5 comments Most big-data initiatives are aimed at improving the customer experience, yet less than half of these organizations are currently collecting and analyzing external sources of data, like social media.
5 Ways to Get Top Value From Online Press Releases Dan Cypra 10/16/2012 36 comments A press release is more than just an announcement. Here are some top tips for using online press releases to build your brand, forge new partnerships, and get what you want.
Midmarket Firms Keep Taking the Tablets Midmarket Clan Editor's Blog 10/15/2012 9 comments As the replacement of PCs by tablets and smartphones comes to seem inevitable, the midmarket is faced with both challenges and opportunities.
Yahoo Needs Tech Leadership Second Shooter 10/15/2012 6 comments Yahoo needs to have a technical approach to the mobile cloud, not a management theory lesson.
The Post-PC Era Isn’t Coming – It’s Here IT Clan Editor's Blog 10/11/2012 36 comments The iPhone recently overtook Outlook as the primary channel for email, signaling the accelerating demise of the venerable desktop.
Why Bypassing the CIO Isn't Advisable Karyl Scott 10/9/2012 15 comments In many enterprises, marketing or HR will bypass the CIO in implementing social media applications. That doesn't mean the CIO should be out of the loop.
Why I Canceled My Klout Account Analytics Clan Editor's Blog 10/2/2012 16 comments Klout is a great idea, but I'm not seeing evidence it's executed well, and it's more trouble than it's worth.
Competing With the Big Guys Internet Evolution Midmarket Clan Poll 10/1/2012 6 comments The midmarket stands to reap special benefits from current digital developments.
Blog Posts
The 'Moneyball' Election Editor's Blog 10/26/2012 67 comments This year's Presidential election is a massive test case for business leaders who believe analytics, rather than gut feelings, should be the basis for decisions.
Internet Marketers Hit Big Snags in China Maria Korolov 10/25/2012 18 comments International marketers face problems in the Chinese market as US search engines fade in popularity and the government continues to block Internet traffic.
Vala Afshar, Chief Customer Officer, Enterasys Networks Smarter Analytics Clan Radio 10/24/2012 100 comments Vala Afshar is chief customer officer for Enterasys Networks. Afshar is responsible for worldwide services operations and technical support functions, including contact center operations, field engineering, support engineering, and infrastructure technologies. Afshar and his team have implemented an award-winning (CRM Magazine Elite Services) cloud computing customer relationship management framework that uses business and performance management analytics to achieve best-in-class customer satisfaction and employee retention.
Approach Windows 8 With Caution Midmarket Clan Editor's Blog 10/22/2012 11 comments Windows 8 comes packaged with confusion and concerns, and enterprise IT will take a long, hard look before upgrading.
Why Politics on Social Media Matters to Brands CMO Clan Editor's Blog 10/22/2012 4 comments How the thoughts and feelings of the electorate are reflected in social media will mean a lot to marketers looking to harness sentiment analysis for their brands.
Big Study on Big-Data Todd Watson 10/17/2012 5 comments Most big-data initiatives are aimed at improving the customer experience, yet less than half of these organizations are currently collecting and analyzing external sources of data, like social media.
5 Ways to Get Top Value From Online Press Releases Dan Cypra 10/16/2012 36 comments A press release is more than just an announcement. Here are some top tips for using online press releases to build your brand, forge new partnerships, and get what you want.
Midmarket Firms Keep Taking the Tablets Midmarket Clan Editor's Blog 10/15/2012 9 comments As the replacement of PCs by tablets and smartphones comes to seem inevitable, the midmarket is faced with both challenges and opportunities.
Yahoo Needs Tech Leadership Second Shooter 10/15/2012 6 comments Yahoo needs to have a technical approach to the mobile cloud, not a management theory lesson.
The Post-PC Era Isn’t Coming – It’s Here IT Clan Editor's Blog 10/11/2012 36 comments The iPhone recently overtook Outlook as the primary channel for email, signaling the accelerating demise of the venerable desktop.
Why Bypassing the CIO Isn't Advisable Karyl Scott 10/9/2012 15 comments In many enterprises, marketing or HR will bypass the CIO in implementing social media applications. That doesn't mean the CIO should be out of the loop.
Why I Canceled My Klout Account Analytics Clan Editor's Blog 10/2/2012 16 comments Klout is a great idea, but I'm not seeing evidence it's executed well, and it's more trouble than it's worth.
Competing With the Big Guys Internet Evolution Midmarket Clan Poll 10/1/2012 6 comments The midmarket stands to reap special benefits from current digital developments.
Recently, the Obama administration has been of two minds where privacy rights are concerned. On one hand, you have an administration that vowed to veto CISPA and mandated open data for government websites. On the other hand, you have an increasingly out-of-control Department of Justice on a fishing expedition at AP and demanding legislation to let the FBI wiretap private, encrypted communications and levy fines if a company fails to comply.
The apartment and house sharing service, Airbnb, now requires members to verify their identities by demonstrating a presence on the web, and by either scanning a government ID or entering detailed personal details. Other enterprises should take a close look at Airbnb's verification policies.
Facebook advertising is a lightning rod. It seems neither brands nor consumers are 100 percent happy about the social media site's policies, placement, or procedures. But the real controversy about Facebook ads and promotions is over whether they work.
By now, you've most likely heard about the 3D-printed gun that Texas-based Defense Distributed demonstrated last week. But we haven't heard the last about the censorship war that began soon afterward.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
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Vala Afshar, Chief Customer Officer, Enterasys Networks
