YouTube Marketing: Not Quite the Super Bowl CMO Clan Editor's Blog 4/26/2012 10 comments Equating YouTube advertising with Super Bowl advertising is a stretch, but AdWords for video does present CMOs with opportunities worth exploring.
Facebook IPO: The Beginning of the End Editor's Blog 4/24/2012 68 comments Facebook's profit has already fallen, ahead of its IPO. That's just one clue that its entrance into the grown-up space may herald its demise.
Designing the Shape of TV to Come Editor's Blog 4/19/2012 26 comments The television of the future will be a virtual package of content retrievable on any device with a screen.
Mobile Management in the Cloud Internet Evolution Midmarket Clan Poll 4/19/2012 Post a comment Vendors are testing midmarket interest in cloud-based management solutions for mobile devices.
How Brands Can Use (& Are Using) Instagram CMO Clan Editor's Blog 4/17/2012 13 comments Now that Facebook has acquired Instagram, marketers should take a closer look at how the photo-sharing service can enhance their social presence.
10 Scary Quotes From Tech Leaders Editor's Blog 4/13/2012 27 comments In the spirit of Friday the 13th, let's review some of the scariest things our technology leaders have said over the years.
Rick Peltz, CIO, Marcus & Millichap IE Radio 4/12/2012 101 comments Rick Peltz serves as chief information officer of Marcus & Millichap Real Estate Investment Services. In this capacity he oversees the design, development, procurement, implementation, and support of information technology. With over 20 years of experience, he's received myriad industry recognitions including the CIO 100 Award in 2011 and 2005. He was ranked 62nd in Information Week's Top 500 in 2010. Computerworld also named him among the nation's premier 100 IT leaders in 2002. We'll talk to Rick about his IT priorities for the year ahead, including his goals to connect mobile computing with various forms of video communications to help his sales force. We'll also discuss the enterprising work that went into launching the firm's iMpact mobile app for real estate agents.
Querying Personal Analytics Analytics Clan Editor's Blog 4/10/2012 8 comments Personal analytics is intellectually fascinating, but its applications aren't obvious.
Virtual Huddling for Enterprise Agility Midmarket Clan Editor's Blog 4/9/2012 8 comments If the business huddle is a key tool for midmarket enterprises, those with remote and mobile staff should be thinking about "virtual huddling."
Teri Takai, CIO, Department of Defense IE Radio 4/5/2012 126 comments Teri Takai is the CIO of the Department of Defense. In that role, she provides strategy, leadership, and guidance to create a unified information management and technology vision for the Department and to ensure the delivery of information technology based capabilities required to support the broad set of Department missions. Previously, Ms. Takai was the CIO for the State of California where she helped modernize and transform the way the state does business with its citizens.
YouTube Marketing: Not Quite the Super Bowl CMO Clan Editor's Blog 4/26/2012 10 comments Equating YouTube advertising with Super Bowl advertising is a stretch, but AdWords for video does present CMOs with opportunities worth exploring.
Facebook IPO: The Beginning of the End Editor's Blog 4/24/2012 68 comments Facebook's profit has already fallen, ahead of its IPO. That's just one clue that its entrance into the grown-up space may herald its demise.
Designing the Shape of TV to Come Editor's Blog 4/19/2012 26 comments The television of the future will be a virtual package of content retrievable on any device with a screen.
Mobile Management in the Cloud Internet Evolution Midmarket Clan Poll 4/19/2012 Post a comment Vendors are testing midmarket interest in cloud-based management solutions for mobile devices.
How Brands Can Use (& Are Using) Instagram CMO Clan Editor's Blog 4/17/2012 13 comments Now that Facebook has acquired Instagram, marketers should take a closer look at how the photo-sharing service can enhance their social presence.
10 Scary Quotes From Tech Leaders Editor's Blog 4/13/2012 27 comments In the spirit of Friday the 13th, let's review some of the scariest things our technology leaders have said over the years.
Rick Peltz, CIO, Marcus & Millichap IE Radio 4/12/2012 101 comments Rick Peltz serves as chief information officer of Marcus & Millichap Real Estate Investment Services. In this capacity he oversees the design, development, procurement, implementation, and support of information technology. With over 20 years of experience, he's received myriad industry recognitions including the CIO 100 Award in 2011 and 2005. He was ranked 62nd in Information Week's Top 500 in 2010. Computerworld also named him among the nation's premier 100 IT leaders in 2002. We'll talk to Rick about his IT priorities for the year ahead, including his goals to connect mobile computing with various forms of video communications to help his sales force. We'll also discuss the enterprising work that went into launching the firm's iMpact mobile app for real estate agents.
Querying Personal Analytics Analytics Clan Editor's Blog 4/10/2012 8 comments Personal analytics is intellectually fascinating, but its applications aren't obvious.
Virtual Huddling for Enterprise Agility Midmarket Clan Editor's Blog 4/9/2012 8 comments If the business huddle is a key tool for midmarket enterprises, those with remote and mobile staff should be thinking about "virtual huddling."
Teri Takai, CIO, Department of Defense IE Radio 4/5/2012 126 comments Teri Takai is the CIO of the Department of Defense. In that role, she provides strategy, leadership, and guidance to create a unified information management and technology vision for the Department and to ensure the delivery of information technology based capabilities required to support the broad set of Department missions. Previously, Ms. Takai was the CIO for the State of California where she helped modernize and transform the way the state does business with its citizens.
Recently, the Obama administration has been of two minds where privacy rights are concerned. On one hand, you have an administration that vowed to veto CISPA and mandated open data for government websites. On the other hand, you have an increasingly out-of-control Department of Justice on a fishing expedition at AP and demanding legislation to let the FBI wiretap private, encrypted communications and levy fines if a company fails to comply.
The apartment and house sharing service, Airbnb, now requires members to verify their identities by demonstrating a presence on the web, and by either scanning a government ID or entering detailed personal details. Other enterprises should take a close look at Airbnb's verification policies.
Facebook advertising is a lightning rod. It seems neither brands nor consumers are 100 percent happy about the social media site's policies, placement, or procedures. But the real controversy about Facebook ads and promotions is over whether they work.
By now, you've most likely heard about the 3D-printed gun that Texas-based Defense Distributed demonstrated last week. But we haven't heard the last about the censorship war that began soon afterward.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
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Rick Peltz, CIO, Marcus & Millichap
