The Macrosite for News, Analysis and Opinion about the Future of the Internet
David Silversmith
Latest Posts
Social Media Must Grow Up to the Enterprise
David Silversmith  
10/29/2009   18 comments
New products can help make social sites more business-friendly, but long term, the sites themselves must adapt to enterprise use
Web Analytics Must Catch Up to the Internet
David Silversmith  
10/8/2009   9 comments
Most companies continue to be mired in counting clicks and views. But it’s time for some new, fresh takes on Web-user tracking
Life After Facebook: It's Time to Plan Ahead
David Silversmith  
8/17/2009   12 comments
Many questions surround what happens to your digital assets when your favorite site disappears – or you do
CRM Vendors Glom Onto Social Media
David Silversmith  
7/20/2009   24 comments
There may be gold in them thar tweets and Facebook vents, if you're a frustrated IT customer
There's No Hiding Out on the Internet
David Silversmith  
7/13/2009   22 comments
Concealing your identity on the Web is a nearly futile endeavor
'Bing' Materializes Quietly Against 'Wave' Backdrop
David Silversmith  
6/2/2009   24 comments
Microsoft's offering some interesting features, but so far nothing that really threatens Google
How Twitter Missed the Point
David Silversmith  
5/27/2009   6 comments
Like Facebook, Twitter isn't recognizing the premium service opportunity right under its nose
New 'Cap & Trade' Law Spells Work for IT
David Silversmith  
5/14/2009   6 comments
Get ready to make carbon considerations part of the IT decision-making process. Here are some ways to start
Set Limits on Employee Social Networking – Or Else
David Silversmith  
5/11/2009   17 comments
If companies don't set limits on how employees treat the business on social networks, they may be in for some very unpleasant surprises
Social Protection: The Best Ways to Safeguard Personal Data
David Silversmith  
5/7/2009   12 comments
Check this list of measures you can take to eliminate most privacy risks on top social sites
The Thin Line Between Copying & Stealing
David Silversmith  
4/27/2009   40 comments
Advances in technology may have blinded us to our willingness to steal
YouTube Moves Bring Glimmer of Hope
David Silversmith  
4/20/2009   14 comments
New advertising models are cropping up on the site that could spell a more certain future for Google's problem child
HP IDs YouTube Posting Paradox
David Silversmith  
4/17/2009   8 comments
The more you post, the less attention you'll get, even if your videos improve
Google Losing up to $1.65M a Day on YouTube
David Silversmith  
4/14/2009   46 comments
Google is effectively paying every YouTube visitor over a dollar to watch videos on the site
I Fought the Law & the Social Network Won
David Silversmith  
4/6/2009   5 comments
Facebook and social media are increasingly being used to gather evidence and punish lawbreakers
Facebook Does Not Respect Its Customers
David Silversmith  
3/26/2009   27 comments
It's not the changes Facebook makes but the way those changes are made that should come under fire
IBM-Sun Would Reshape Internet's Future
David Silversmith  
3/24/2009   19 comments
Should a deal between the two titans ever occur, they'd control several key Internet technologies like Java, Linux, and MySQL
Users & Self-Support: An Exercise in Tradeoffs
David Silversmith  
3/23/2009   4 comments
IT has to decide whether to handle software updates and maintenance or to cede control to vendors and end users
Small Business Ready to Embrace Web 2.0
David Silversmith  
3/19/2009   11 comments
With so many Web 2.0 services offering APIs, more integration and industry-specific vertical tools are on the way
Users Subvert E-Comm Assumptions With Customized Browsing
David Silversmith  
3/5/2009   10 comments
User-controlled personalization threatens to undermine Web analytics and lots of e-commerce assumptions
'Hello, AAA? I Can't Get Windows to Reboot'
David Silversmith  
3/3/2009   9 comments
Computers in cars with Internet access are going to change the rules of the road – not always for the better
Dealing With the Dark Side of Technology
David Silversmith  
2/27/2009   23 comments
The biggest challenge facing startups and developers is making it impossible to misuse their goods or services
Click 'OK' to Download Your Subpoena
David Silversmith  
2/23/2009   16 comments
Software you willingly download turns your PC into a monitoring device the government could subpoena
Facebook Policy Changes Reflect New Realities of Online Data
David Silversmith  
2/17/2009   29 comments
New reality: If you don't want Facebook (or third parties) to know something about you, don't post it
The SEC's XBRL Mandate Could Be a Breakthrough
David Silversmith  
2/13/2009   11 comments
Use of XBRL tagging could bring investors more visibility and choice
White House Cookies Stir Controversy
David Silversmith  
2/6/2009   9 comments
Use of WebTrends and YouTube draws ire of privacy rights proponents
Goodbye, Google Notebook: Lessons Learned
David Silversmith  
1/30/2009   21 comments
As Notebook folds, it offers a way to reconsider various aspects of social networking for work
Fed CTO Must Be Tech Smart & Policy Proficient
David Silversmith  
1/20/2009   14 comments
The qualities required of a US CTO make the post a tough one to fill
How Web 2.0 Blows the Security Door Off the Hinges
David Silversmith  
1/15/2009   15 comments
Departing employees used to only have a door key; now it's a security card, network access, RSA tokens, and countless external system accounts to deactivate
Data Ownership Might Just Be in Your Genes
David Silversmith  
1/12/2009   4 comments
Tracing the genealogy of the Web, via genealogy sites
Tech Support Makes Crummy Showing Among Users
David Silversmith  
1/8/2009   12 comments
In Forrester's recently released 2008 Customer Experience Index (CxPi) Study, the four technical industries in the survey unsurprisingly dominated the lower section of the report
Patching Dilemmas Create Security Minefield
David Silversmith  
12/30/2008   9 comments
Microsoft's Patch Tuesday may only come once a month, but for many IT people it's a day they've come to dread
Everything Is IT's Business, Thanks to the Internet
David Silversmith  
12/22/2008   15 comments
The career arc of IT pros has gone from the role of specialist to wide-ranging generalist, due in no small part to the Internet
Internet Offers New Life (& Cash) for Used Electronics
David Silversmith  
12/15/2008   21 comments
Stop clogging the landfills – there are lots of viable secondary markets for those electronics you've outgrown
Time to Put a Price Tag on Online Behavior Data
David Silversmith  
12/11/2008   7 comments
Many retailers offer discounts or rebates in exchange for letting them track your purchasing behavior – there's no reason to not apply the same models to the Internet
Employee Data Is a Security Minefield
David Silversmith  
11/13/2008   14 comments
Even companies with top regulatory and media security in place are vulnerable to employee data theft
The Conundrum of Enterprise Wikis
David Silversmith  
11/6/2008   9 comments
Technology has not conquered human behavior: Most people want to consume information, but few are willing to take the time to be creators
SaaS Is Great 'Til They Pull the Plug
David Silversmith  
10/27/2008   7 comments
Whether you call it an ASP, a SaaS provider, or a Web 2.0 hosting company, don't outsource a core competency you can't easily replicate
Why I Like Yammering About Business
David Silversmith  
10/21/2008   22 comments
Twitter-like applications for business users that solve business problems are on the rise
Company Exposure Also Means Risk in Web 2.0 Era
David Silversmith  
10/13/2008   5 comments
Numerous Web 2.0 sites are stripping away corporate confidentiality at an amazing pace
Can Someone Please Mash Up My Exchange?
David Silversmith  
10/8/2008   6 comments
Since Microsoft's Exchange and Outlook are the most widely used apps in most enterprises, it's time they incorporated more Web 2.0 features




a moderated blogosphere of internet experts
Dan Cypra
Dan Cypra   11/20/2009   2 comments
A picture is worth a thousand words, or so the old saying goes. So understanding how to use images in e-newsletters effectively is quite important. Here are a few tips to ensure that your images in email newsletters work to your advantage.
Gordon Haff
Gordon Haff   11/20/2009   Post a comment
Arms merchant or army? That's a fundamental question for vendors in the cloud computing space. Do they just sell their tooling to any and all comers, who then become the actual purveyors of hosted infrastructure, developer platforms, and software? Or do they offer their own cloud-based services, perhaps even keeping much of their technology in-house for competitive advantage?
Mary E. Shacklett
With the value of toxic assets on the rise, large U.S. and European banks face many challenges on the road to recovery. Sharing key information may help these firms effectively track the way forward.
Matthew Fraser
Matthew Fraser   11/19/2009   5 comments
Most of us go through life knowing that we’re expected to learn from our mistakes and improve. Those who are more conscientious about learning and personal improvement usually reap greater rewards.
Mike Moran
Mike Moran   11/19/2009   11 comments
Marketers are known for exaggerated claims and stretching the truth just a wee bit. But most marketers I know truly believe in what they sell. Their aggressiveness is based on a confidence that what they are promoting truly benefits the customer.
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Todd Watson
Todd Watson   11/20/2009   Post a comment
While Google introduces its new Chrome OS (which I'm hearing will be widely available in one year?  Did I mishear that?), IBM announced 10 new products today to help companies using IBM System z mainframe technology.
white papers & case studies
an IBM information resource
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Smarter Collaboration: How to Thrive in a Challenging Business Environment
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what.the.ferraro
Facebook Lacks Social Skills

11|20|09   |   1:53   |   1 comment


Facebook's 'Suggestions' for users demonstrate how little social networking sites understand about true social relationships.
Singer at C-Level
Smart Grid Opportunities

11|20|09   |   2:49   |   No comments


Industry initiatives and government stimulus funds are giving enterprise software vendors a great opportunity to help build out and manage smart grid technologies.
Tom Nolle
Total Telephony Transcends Telepresence

11|20|09   |   2:11   |   2 comments


The problem with telepresence is that it's not universally accepted, because video calling isn't. While we can all do video calling, we also apparently worry too much about how we look. If we want HD telepresence in our future, we have to dress down, mess up our hair, and dive into our online life.
what.the.ferraro
ThinkerNet Wins Min's Award for Best Blogs!

11|19|09   |   1:13   |   4 comments


ThinkerNet wins the Min's award for 'Best Blogs' – Internet Evolution's fifth award this year!
Full Nelson
SanFran.gov

11|19|09   |   8:51   |   No comments


Fritz has an exclusive talk with the mayor and CTO of San Francisco about that city's latest e-government efforts.
Robert D. Atkinson
America Has Much to Learn About Digital Piracy

11|18|09   |   2:09   |   No comments


The US loses about $20 billion a year on pirated software, movies, and music. But public policy can help stem the tide of digital theft. For example, France has recently passed a 'three strikes and you’re out' law, whereby if after two warning letters an individual continues to download pirated software then his Internet access will be cut off. US policy makers should consider adopting similar policies.
Singer at C-Level
Connecting Stakeholders: Part 3

Part 3 of 3   |  
See complete series
11|18|09   |   2:09   |   No comments


Financial management planning does not need to include Voodoo economics, but it does help to tap into the knowledge base of your team through some sort of real-time system. We explore your options.
Reiter's Block
Tweeting for Customer Support

11|18|09   |   2:20   |   No comments


When Reiter gets incensed over incompetent Verizon FiOS order-taking and support, he broadcasts it via Twitter. Did it do any good? How should your company offer Twitter support? Watch this for all the answers.
what.the.ferraro
Dogster.com More Popular Than Gov 2.0

11|17|09   |   2:05   |   1 comment


A lot of attention is being paid to launching Gov 2.0 Websites, but these sites aren't attracting a lot of visitors.
Reiter's Block
Is the BlackBerry 9700 'Bold' Enough?

11|17|09   |   3:07   |   4 comments


The successor to the BlackBerry Bold 9000 – the Bold 9700 – will be available soon in the US. Is it worth upgrading? Reiter's got one, and offers advice.
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