In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator.
The past five years have transformed the roles of CIOs and CMOs. Those executives holding both of these C-suite positions are facing jobs with bigger challenges and more responsibility, thanks to reliance on digital technologies, the shift to analytics and big-data, and the changing nature of customer relationships in businesses of all kinds.
IBM's Smarter Analytics approach enables organizations to align their processes around valuable information, both inside and outside of their networks, and to use that information to anticipate, predict, and shape business outcomes. Let's take a closer look at how organizations can start anywhere, based on their business needs, and become transformed outperformers by applying Smarter Analytics.
Chief marketing officers (CMOs) are at a crossroads. Like CFOs a decade ago, their position in the organization is about to change dramatically, impacting not only traditional marketing functions like public relations and promotion, but also requiring a greater partnership with fellow C-suite decision makers. In interviews with over 1,700 CMOs worldwide, IBM found that CMOs are keenly aware of their specific set of challenges.
Social networking has become part of the fabric of everyday life, changing the way people and communities connect, interact, and share information. By applying new modes of networking, collaboration, and mobility to core business processes, enterprises have opportunities to realize value that wasn’t accessible or available before.
Midmarket businesses are central to the world’s economy, and their growth is essential to its future. But as firms in this sector rely more than ever on digital transactions and Web applications, they are more vulnerable than ever to online risks. Many are not sufficiently protected from cybercriminals, malware, hackers, intellectual property thieves, and other Internet threats. By assessing their risks and finding solutions, midsize companies not only can protect their sensitive data, they can improve the value of their resources and infrastructure.
As our world becomes more instrumented, interconnected, and intelligent, organizations everywhere are faced with a growing volume of data. Yet many managers admit they continue to make decisions by "the gut." There is a better way: Through business analytics, it is possible to achieve dramatic improvements in decision-making, uncovering insights that drive improved efficiency and lead to greater success.
As organizations everywhere expand their services and applications on the Web, it is vital to move from security as an afterthought to a philosophy that an IT infrastructure should be designed, created, and operated with security in mind, creating a more cost-effective, safe, and streamlined IT environment poised to protect applications and services as the security landscape changes.
Organizations in all industry sectors are becoming more instrumented, interconnected, and intelligent -- and that's changing the way they approach virtually every facet of their operations. It's up to IT to help organizations adopt a "Three I's" approach that leverages the emerging Internet of Things and enables them to work smarter.
This ebook describes the business context for measured improvement, including the principles on which the approach is based, and describes IBM's own use of measured improvement in its transition to agile software development and delivery.
Market conditions are changing faster than ever, and organizations need to improve their agility and adaptability in order to provide better service and improve processes. The ability to work with customers, business partners, and employees as effectively as possible - while at the same time holding down costs - is a key to success.
Information challenges result in senior executives making uninformed or delayed decisions, but deployment of business analytics and optimization tools, along with a solid information agenda, help enterprises improve their organizational intelligence.
Virtualization can reduce data center costs exponentially - if security is a mainstay of implementation
Data stored on wireless devices or transmitted across wireless infrastructure is prone to loss and theft. Fortunately there are lots of good ways to mitigate the risks.
Green IT is a label for a movement in the IT industry to solve these problems through hardware and software advancements, efficient data center design and best practices. This eBook covers the primary issues facing Green IT today and tomorrow.
Two-thirds of large companies and almost as many small ones have faces costly legal discovery requests. Is your organization prepared for the new world of e-discovery?
Soon, every business will be mobilizing. Find out what it takes to meet the challenges and reap the rewards of high-bandwidth, anywhere, anytime mobile IP.
With the right approach, any company can take advantage of today's social Web technologies to connect with customers or employees in ways they never imagined possible.