Matt Heusser 7/26/2013 19 comments
The next revolution in advertising may not be one feature -- but instead the intersection of three.
Matt Heusser 6/25/2013 11 comments
Imagine a world where the webserver only serves up static data files. No PHP, ASP, Perl, Ruby, C#, or Java. That's SOFEA.
Matt Heusser 5/23/2013 19 comments
Send out several teams, not one, to discover the best way to use your marketing IT talent and time.
Matt Heusser 5/8/2013 18 comments
By integrating reputation management tools, corporate IT removes the risk from empowering employees to interact directly -- and publicly -- with customers.
Matt Heusser 4/10/2013 40 comments
Could Bitcoins be the future of currency? Maybe.
Matt Heusser 4/8/2013 18 comments
Will the allure of immediate transfers and insight finally eliminate the need for cash?
Matt Heusser 4/3/2013 9 comments
Social media give IT the power to move beyond the datacenter and leverage Facebook's powerful tools for the company's use. That power, however, doesn't come without a price.
Matt Heusser 3/22/2013 59 comments
For the first time, productivity tools are affecting people in IT. But there are things we can do to remain relevant.
Matt Heusser 2/22/2013 105 comments
As countless travel agencies, bookstores, and other now quaint businesses can tell you, the Internet gives, and the Internet takes away. In a world of tablets and smartphones, what's next?
Matt Heusser 2/8/2013 37 comments
What if you built a website and everyone came? Then it didn't work. During the Super Bowl.
Matt Heusser 2/5/2013 9 comments
Service-oriented architecture keeps changing. And that means there are more opportunities for existing and new companies.
Matt Heusser 1/21/2013 15 comments
Too often, developers are failing customers' expectations: Websites just don't work.
Matt Heusser 1/15/2013 7 comments
There are ways IT can reduce legacy systems' downtime; message-queuing is one.
Matt Heusser 1/9/2013 8 comments
Since most mobile growth will come from outside the United States' borders, developers must figure out how to support multi-language, multi-currency users. And they'd better do it soon.
Matt Heusser 12/7/2012 43 comments
When you give people a lot, they want even more.
Matt Heusser 11/30/2012 41 comments
IT staff no longer have to live where they work. But that doesn't mean their lives are stress-free.
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