Auto-Pricing Optimizes Hotel Revenues Analytics Clan Editor's Blog 6/4/2013 20 comments Dev Koushik of Intercontinental Hotels explains how analytics helps optimize revenue by automating millions of room pricing decisions.
How Mother's Day Went Mobile Analytics Clan Editor's Blog 5/16/2013 38 comments Mother's Day is a major annual commerce event, and in 2013 it happened online -- and specifically on mobile channels -- as never before.
The Analytics Threat to Showbiz Analytics Clan Editor's Blog 5/7/2013 14 comments Big-data is a boon to enterprises -- including the entertainment industry. But could it take the fun out of creativity?
Believe the Data: Theory Comes Later Analytics Clan Editor's Blog 4/22/2013 6 comments If your analytics tell you something is working (or not), you'd better pay attention to the data -- even if you don't know what the explanation is.
Pinterest Takes Baby Steps in Analytics Analytics Clan Editor's Blog 4/10/2013 4 comments The popular pin-it website and social platform Pinterest is taking the first, elementary steps in applying analytics to its data.
Big-Data Drives a Marketing Revolution Analytics Clan Editor's Blog 2/18/2013 9 comments Analytics is changing the way marketers think about their roles and will cause even greater changes in the foreseeable future.
Big-Data's Super Bowl Fail Analytics Clan Editor's Blog 2/5/2013 16 comments Big-data's failure to predict the Super Bowl does not detract from its value to the enterprise.
Big-Data Comes to Downton Abbey Analytics Clan Editor's Blog 1/14/2013 22 comments Analytics spots anachronistic language in the early-20th-century historical melodrama, as well as other historical TV shows and movies.
IBM Plugs Ohio Analytics Gap Analytics Clan Editor's Blog 12/4/2012 21 comments IBM's new Ohio analytics center might prove a model for closing the analytics skills gap.
GE Uses Big-Data to Reduce Surprises Analytics Clan Editor's Blog 11/30/2012 21 comments GE uses a vast array of instrumentation on its industrial machinery to reduce downtime and improve efficiency.
Romney's Beached Analytics Whale Analytics Clan Editor's Blog 11/13/2012 17 comments The Romney campaign's Orca tool for voter analytics was as much of a flop as the likewise-named movie.
Safe Bets for Analytics in 2013 Analytics Clan Editor's Blog 10/23/2012 6 comments Predictions for 2013 in analytics are flooding in, and some of them are just obvious.
Why I Canceled My Klout Account Analytics Clan Editor's Blog 10/2/2012 16 comments Klout is a great idea, but I'm not seeing evidence it's executed well, and it's more trouble than it's worth.
Analytics Is the Glue for the Internet of Things Analytics Clan Editor's Blog 9/25/2012 9 comments The Internet of Things still faces challenges, but matching it with predictive analytics will make it an increasingly attractive proposition for enterprises.
Business Analytics Goes Boom! Analytics Clan Editor's Blog 7/24/2012 2 comments Reports suggest a booming analytics market, which is surely driven by more than just hype.
Machine Learning for Analytics Analytics Clan Editor's Blog 6/29/2012 4 comments Machine learning has the potential to teach analytics ways of delivering improved results in real time.
A Data Mining Route to the White House Analytics Clan Editor's Blog 6/12/2012 7 comments Social data mining can provide focused voter insight, and there are signs that the Obama campaign is exploiting it.
Big-Data, Big Anxiety Analytics Clan Editor's Blog 6/5/2012 6 comments The ever-increasing sophistication of social analytics means we are all living in the big-data spotlight.
Analytics for Word Wonks Analytics Clan Editor's Blog 5/22/2012 Post a comment Wordnik is a new kind of online dictionary, using analytics to mine language use in real-time.
Big-Data Meets Skepticism Analytics Clan Editor's Blog 5/8/2012 7 comments "Big-data" isn't just a buzzword. In velocity and variety, as well as volume, it's already with us.
Querying Personal Analytics Analytics Clan Editor's Blog 4/10/2012 8 comments Personal analytics is intellectually fascinating, but its applications aren't obvious.
Hail to the Data! Analytics Clan Editor's Blog 4/3/2012 10 comments The White House's "big data" initiative is cheap, scattershot, and may obscure the true value of analytics.
Midsize businesses rarely achieve the same standards of security in their own datacenters as professional providers that specialize in delivering these services to organizations.
It was about 10 years ago when a new generation of software-as-a-service (SaaS) alternatives started to gain acceptance and adoption among organizations of all sizes. And it has only been about five years since Amazon Web Services captured the marketplace's attention with Amazon EC2 and Amazon S3, which opened the door to a vast array of infrastructure-as-a-service (IaaS) offerings. Now, the third piece of the cloud computing puzzle is beginning to win over organizations seeking to build their own apps: platform-as-a-service (PaaS).
Energy consumption is a primary contributor to global warming. At the end of 2012, 40 percent of energy consumption in the US came from commercial and residential buildings.
Big-data and analytics tools enable marketers to understand customers as individuals, identifying unmet needs and addressing each customer as a "segment of one," says John Kennedy, VP corporate marketing, IBM.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The IBM Smarter Commerce Global Summit in Monaco kicked into high gear today, and we've already begun to see news emerging from that lovely city-state by the sea.
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