A Bright Future for Analytics in the Cloud 7 Days of Executive Education 4/4/2013 160 comments The era of cloud-based analytics is just beginning. Cloud analytics allows businesses to increase collaboration, improve flexibility and customer satisfaction, and deliver products to market faster. In this session, you'll learn about cloud analytics' outlook for enabling midsized businesses to compete effectively using tools previously available only to large enterprises.
Securing Cloud-Based Analytics 7 Days of Executive Education 4/3/2013 258 comments It's easier than ever for midmarket firms to provision and use cloud-based analytics. But those services present security challenges, as they need access to a company's valuable business data. Companies need to understand the in and outs of data control, security, and governance when they select a SaaS analytic provider. This session covers the security fundamentals of cloud-based analytics and explores leading strategies and techniques for keeping business data safe and secure while tapping into the cost benefits and agility of analytics tools in the cloud.
How Partners Help Kimberly-Clark Win With Analytics 7 Days of Executive Education 4/2/2013 231 comments Kimberly-Clark relies on analytics to track demand for its popular consumer packaged goods products, including Kleenex, Huggies, and Kotex. And the company relies on partners to deliver those analytics in a timely fashion. In this session, Marc Rosenstock, global director, digital measurement and analytics, will describe how the company uses analytics to measure and drive demand for its popular Pull-Ups brand, and how it works with partners to deliver that vital information.
The intersection of big-data and the cloud offers unique opportunities for organizations to become more agile, analytic, and adaptive. In this session, you'll learn about challenges and opportunities for big-data and the cloud, and discuss the main uses cases, including:
Prepackaged cloud-based solutions that leverage big-data analytics
Using the cloud to deliver pervasive big-data analytics.
Using the cloud to access new sources of big-data
Taking advantage of elastic compute clouds to handle the challenges of big-data
We'll use results from surveys and customer interviews to show the benefits and illustrate critical risks and issues
Capitalizing on Cloud Analytics to Achieve Your Corporate Objectives 7 Days of Executive Education 3/28/2013 235 comments Traditional business intelligence applications have historically failed to satisfy the needs of businesses. But a new generation of cloud-based analytics alternatives is overcoming past failures and delivering a wider array of functional capabilities. This session will discuss why the BI applications of the past failed and how today's cloud-based alternatives are delivering a new level of value to organizations of all sizes.
Building Your Infrastructure for Big-Data 7 Days of Executive Education 3/27/2013 193 comments Learn how to lay down the technology foundation for your analytics transformation. In this session, we'll walk you through the relative advantages and disadvantages for midsized firms of public cloud, private cloud, HPC and clusters, scaling up vs. scaling out, placing data close to compute resources, and more. Find out how midsized firms can get the most from Hadoop, Flash storage, and other tools. We'll introduce you to the infrastructure requirements of big-data, and give you a solid idea of the infrastructure choices midmarket firms have for different types of big-data problems.
Why You Need to Care About Predictive Analytics in the Cloud 7 Days of Executive Education 3/26/2013 237 comments Big-data can help companies, including midmarket organizations, discover previously hidden customer preferences, improve productivity, and reduce costs. Find out what you need to know about big-data, predictive analytics, and why you need to care about them. Learn about tools in the cloud and the datacenter to help embark on your big-data journey while minimizing risks and costs.
Where the Cloud Is Taking Us 7 Days of Executive Education 11/15/2012 398 comments We're just at the beginning of the changes that the cloud brings to IT and the enterprise. Organizations that commit to the cloud in a big way transform their IT infrastructure and business to drive improved collaboration, productivity, innovation, and cost savings. Find out what's coming down the road for the cloud in the enterprise, and what comes after software-as-a-service, platform-as-a-service, infrastructure-as-a-service, and more.
What Infrastructure-as-a-Service Means to You 7 Days of Executive Education 11/13/2012 238 comments Infrastructure-as-a-service promises major benefits for companies struggling to keep up with rapidly evolving IT environments. On paper it all sounds great! But what are the issues and challenges arising from a move to the cloud? This class will explore the effect of transitioning operations to a cloud services model, and discuss vulnerabilities and potential bottlenecks in the internal support infrastructure. It will offer ways to mitigate problem areas, and present alternatives for getting results.
Public, Private & Hybrid Clouds 7 Days of Executive Education 11/8/2012 297 comments The enterprise cloud landscape is changing quickly and offers both great promise and high risks for the enterprise. Private clouds offer the highest security, while public clouds offer the highest ease of use, flexibility, and short-term cost savings. This course explains the differences between public, private, and hybrid clouds. You will learn how to pick the right cloud type for your project, and how to plan ahead for the future, when needs might change.
Wringing Out Those Cloud Benefits 7 Days of Executive Education 11/7/2012 387 comments Whether you're looking at IaaS, PaaS, SaaS, or some combination, getting a cloud project going means getting the benefit case established. In this session, we'll look at every source of cloud benefits for each of the cloud as-a-service models and how to capture them in your project, and we’ll also offer hints on how to pick the cloud features you want without breaking the bank on costs. If you're serious about getting into the cloud, then you'll want to take advantage of these tips.
The Perfect Fit:Tailoring Cloud Solutions to Suit Your Organization 7 Days of Executive Education 11/6/2012 320 comments "One size fits all" doesn't work for enterprise cloud deployments. Cloud platform options can be customized considerably. A truly successful implementation is one that is custom-tailored to fit your organization. This session teaches guidelines to partnering with a vendor to maximize cloud platform benefits by defining internal goals and customizing cloud solutions that map directly to organizational objectives.
Dispelling the Fog About Cloud Computing - New Day 7 Days of Executive Education 11/2/2012 425 comments Cloud computing is one of the hottest IT issues around. This session will explain the fundamentals of cloud computing, where it came from, and whether it is really something new or merely a new name for that which has been available for decades. Students will find out: What are software-as-a-service, platform-as-a–service, and infrastructure-as-a-service, and how are they different? What is a public cloud, private cloud, and hybrid cloud? What are common reasons for the adoption of cloud computing? What issues still need to be resolved before cloud computing would be universally accepted?
Getting Security Right in the Cloud 7 Days of Executive Education 11/1/2012 356 comments Security is already hard enough without the complexity of the amorphous computing environment that is the cloud. Yet, it is possible to secure the cloud, as you will learn in this session. Private, public, and hybrid clouds each have their challenges, and there are products that address firewalls, IPS, access control, encryption, and key management in a fluid manner that goes along with security policies for each elastic environment. Tune in to clear your cloud of unsafe practices.
Here in the 21st Century, customers are empowered to be more demanding than ever before, using social media and other Internet and mobile tools to demand the best products and services and complete transparency from the companies they do business with. Fortunately those same tools, when harnessed by analytics, empower businesses to meet the challenge. By analyzing social media metrics, applying the right analytics methodology, employing big-data tools, and more, companies can give customers the excellent service they demand – and deserve.
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The power of predictive analytics and big-data lies, perhaps paradoxically, in an organization's smallest decisions. In this session, students will learn to focus on the day-to-day operational decisions that power business and learn how these little decisions can make a big difference, especially when big-data and predictive analytics can be put to work in a decision management framework.
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Analytics, big-data, and predictive modeling are easier to talk about than to do well. In this class, students will learn how to combine traditional marketing research data, internal company data, and big-data pulled from the Internet. This class will use case studies from companies of all sizes to demonstrate that the right analytics, process, and asking the right questions can produce more and better insights. Students will also learn about how to prioritize insights and get them accepted and acted on.
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Consumer conversation on social media doesn't just talk about what's happening – it anticipates the future. Customers online talk about what they're most interested in, and savvy companies can use analytics to measure demand and satisfy it. Participants in this class will learn how to effectively measure customer demand, find out what customers really want, and give it to them.
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When customers have a bad experience with your product, or when negative publicity hits the media, consumers turn to social media to talk about it. A few complaints can quickly turn into a catastrophe. This class will show you how to measure negative sentiment online, detect and correct problems before they happen, and manage emergency response in the relentless Internet age, when you never get weekends, evenings, or holidays off.
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The overwhelming variety of options for analytics solutions can lead to the twin hazards of analysis paralysis or bad investments that make it harder to get insights. Enterprises need a fundamental methodology to handle data and organizational requests for it. This session will cover the steps needed to take data, particularly social data, and organize it for the benefit of the organization and its customers. Students will learn to determine their actual data needs and what kinds of analytics solutions are required, as well as how to determine realistic timelines and costs, evaluating build vs. buy and what features are most useful.
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Social media are wildly amorphous, astonishingly fast growing, and generate an overwhelming amount of data. But is that data useful for business? Can you really measure the value of your social media efforts? This course lays out the possibilities and then brings it all back to practicalities. You will learn what you can measure, in order to determine what you should measure. You will also gain a useful understanding of big-data as it applies to marketing and customer analytics.
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Expert Integrated Systems & the Cloud 7 Days of Executive Education 6/20/2012 809 comments Public and private cloud adoption is increasing at a rapid rate, and enterprises are seeking ways to accelerate cloud deployment. Here we will discuss the relationship between cloud and expert integrated systems and answer questions about how systems with built-in expertise will simplify, speed, and secure cloud adoption and deployment.
Evaluating the Costs & Benefits of Expert Integrated Systems 7 Days of Executive Education 6/19/2012 682 comments The goal of an expert integrated system is to reduce and reallocate IT spending. This class will analyze the business and technical value associated with expert integrated systems and how to evaluate that relative to the cost.
How Expert Integrated Systems Change the Role of ISVs 7 Days of Executive Education 6/13/2012 844 comments The core expertise of a typical application ISV is building application solutions – adding new features and functions to software offerings, quality-assuring those offerings, and delivering those solutions to market. Yet, in today's computing marketplace, ISVs are being asked by IT buyers to support systems consolidation, virtualization, workload optimization, and other tangential initiatives. How will expert integrated systems change how you work with ISVs?
Understanding Built-in Expertise & Patterns 7 Days of Executive Education 6/12/2012 720 comments What is built-in expertise and what is a pattern? Our lecturer will break down the technical nature of systems created with expertise embedded and demonstrate how, with expert integrated systems, a pattern can do the job of several system administrators and thereby maximize IT efficiency.
Introduction to Expert Integrated Systems 7 Days of Executive Education 6/6/2012 650 comments What is an Expert Integrated System? What makes it different from a converged system? What can an IT department do with an expert integrated system that it couldn't do previously? We will dive into those questions as well as present the three characteristics that define an expert integrated system: built-in expertise, integration by design, and simplified experience.
State of IT & the Need for Better Systems 7 Days of Executive Education 6/5/2012 844 comments This class will provide an overview of the current problem in IT: 70 percent of budgets are going to server management or administration costs, rather than new software or hardware. IT staff spend their time managing standing systems rather than innovating or driving business development. On average, two-thirds of corporate IT projects fall behind schedule, according to research by IBM. In order to overcome inefficiencies in IT, and for IT to drive growth rather than halt it, a move to simpler systems is necessary.
The Future of Social Enterprises 7 Days of Executive Education 12/9/2011 1347 comments We're only at the beginning of the era of social computing in the enterprise. Our expert will talk about how to prepare for a future where all businesses will be social businesses, and where the customer is an integral part of the company.
Social Business Case Study 7 Days of Executive Education 12/8/2011 1292 comments A prominent consultant will walk through a case study of an enterprise that has embraced social as a core component of its business.
Establishing Social Media Policies 7 Days of Executive Education 12/7/2011 1250 comments Our lecturer will present the necessary legal steps an enterprise must take when deploying social media and mobile technologies internally and externally, in order to protect businesses from data leaks, privacy breaches, and PR nightmares.
The Risks of Going Social 7 Days of Executive Education 12/6/2011 1123 comments Our expert walks through the security, cultural, and IT challenges posed to social enterprises and how to prepare for and overcome them.
ROI of Social 7 Days of Executive Education 12/5/2011 890 comments Becoming a social enterprise requires a lot of time and resources. The question is whether it's worth the effort. Today's lecturer will debunk the myth that it's impossible to measure ROI on social networking efforts and will help you determine whether going social will lead to greater profits for your business.
Applying Social Analytics 7 Days of Executive Education 12/2/2011 1117 comments Deploying the technology necessary in order to communicate with customers is only one step toward becoming a social business. The bigger piece is being able to analyze those communications, unlock the insights of your customers, and turn their signals into applicable information. Our expert will discuss the importance of social analytics and what pitfalls to avoid when investing in enterprise analytics tools.
What Is a 'Social Business'? 7 Days of Executive Education 12/1/2011 1111 comments What does it mean to become a social business? And what are the benefits of making this shift? Being a social enterprise is about more than having an internal wiki and a Facebook page. Our lecturer will define "social business" and walk through the best tactics for enterprises looking to drive better business outcomes through social technologies.
The Future of Business Analytics 7 Days of Executive Education 11/9/2011 880 comments We are only at the cusp of the age of analytics. Today’s expert, Harriet Fryman, director of BI at IBM, will peer into the future of business analytics and help executives prepare for the coming age of even bigger and more complex data.
Navigating the Challenges of Analytics 7 Days of Executive Education 11/8/2011 826 comments With complex data comes the need for complex tools to analyze it. Our lecturer, Olivia Parr-Rud, author and business intelligence consultant, will walk through the challenges of turning data into trusted information.
Analytics Case Study 7 Days of Executive Education 11/7/2011 946 comments Consultant Dan Barker will walk through a case study of an enterprise that has applied analytics to its business challenges and achieved measurable results.
Analytics: Costs & Benefits 7 Days of Executive Education 11/4/2011 883 comments Investment in sophisticated software is required in order to make sense of today’s unprecedented volumes of data. Analytics specialist Marshall Sponder will provide an assessment of the necessary costs involved in turning customer data into valuable information, and how investment today will reduce waste and result in financial returns.
Identifying Untapped Opportunities 7 Days of Executive Education 11/3/2011 1061 comments Many organizations face challenges for which the obvious solution is Business Analytics and Optimization (BAO). But in every enterprise there are unrealized areas where analytics could bring about improved performance. Jeffrey Kelly will teach executives where to look for untapped opportunities.
Building Blocks of Analytics 7 Days of Executive Education 11/2/2011 1032 comments Enterprises require a Business Analytics and Optimization (BAO) strategy that includes a comprehensive evaluation of where BAO can best be applied, followed by a carefully planned implementation of instrumentation and analytics software. Our lecturer, Cordell Wise, will walk through these basic but critical building blocks and help executives identify the right tools for specific business challenges.
Intro to Analytics 7 Days of Executive Education 11/1/2011 1293 comments Organizations that apply business analytics statistically outperform the competition. In this opening lecture, Mary E. Shacklett, President of Transworld Data, will give an overview of Business Analytics and Optimization (BAO) and why it’s more critical now than ever to dive deeper into customer data.
The Vision of Cloud 7 Days of Executive Education 10/18/2011 1032 comments Cloud computing enables enterprise customers to offer cloud-based services to their lines of business. These services range from compute resources, to middleware capabilities, to application services that may even be running off-premises. This session will discuss IBM's cloud strategy and vision, which covers infrastructure- and platform-as-a-service, hybrid cloud capabilities, and workload optimized systems, grounded on customer experiences gained over the last several years.
Lockdown: Getting Cloud Security Right 7 Days of Executive Education 10/17/2011 1060 comments Security remains as the single, largest obstacle to widespread cloud adoption, especially in the wake of recent high-profile hacking incidents. So does that mean everything should be encrypted, even if you're in a private cloud? Not necessarily. Our expert, Richard Stiennon, founder and chief research analyst of IT-Harvest, parses the key security considerations for customers and cloud providers to make sure data stays locked down tight.
Dark Clouds & Service Limitations 7 Days of Executive Education 10/14/2011 1032 comments The hype on cloud has gotten a little excessive, and it's not clear if the services' on-demand and self-provisioning features promised by vendors are as robust as they claim. It's also possible that cloud services are better suited for some applications than others, and that there's potential for runaway costs. Our expert, Maria Korolov, president of Trombly International, looks at the current FUD and offers potential customers some important caveats when cloud shopping.
The Fine Print of Cloud Contracts 7 Days of Executive Education 10/13/2011 1037 comments What performance guarantees and service-level agreements should be built in? Must customers accept the boilerplate, or can terms be customized? Our lecturer, Mary E. Shacklett, president of Transworld Data, looks at the experiences of early adopters and offers some important criteria for ensuring you get what you need - and what you pay for.
Cloud Customer Case Study 7 Days of Executive Education 10/12/2011 1208 comments Andrew Hoppin, former CIO for the New York State Senate, talks about his experience with moving the Senate's data to the cloud, why the cloud was a good fit, and what he'd do differently if he had to do it all over again.
Getting Visibility Into Cloud Management 7 Days of Executive Education 10/11/2011 1105 comments Network and resource management are hard enough when you own and control all the parts of the system. The management job can get considerably tougher when third parties enter the picture. In this 7DEE session we look at what management features enterprises want - and need - for control, diagnostics, and troubleshooting. We also look at what sorts of criteria customers should be tracking, what the interfaces are like, and where can they be improved.
The Basics of Cloud Computing 7 Days of Executive Education 10/10/2011 1183 comments More than just outsourcing to a trusted third party, cloud computing - whether public, private, or hybrid - has emerged as a competitor and potential replacement for the client-server model of app delivery. In this introductory session, we look at what distinguishes cloud computing from other outsourced services and how cloud differs from software-as-a-service and other XaaS offerings.
Recently, the Obama administration has been of two minds where privacy rights are concerned. On one hand, you have an administration that vowed to veto CISPA and mandated open data for government websites. On the other hand, you have an increasingly out-of-control Department of Justice on a fishing expedition at AP and demanding legislation to let the FBI wiretap private, encrypted communications and levy fines if a company fails to comply.
The apartment and house sharing service, Airbnb, now requires members to verify their identities by demonstrating a presence on the web, and by either scanning a government ID or entering detailed personal details. Other enterprises should take a close look at Airbnb's verification policies.
Facebook advertising is a lightning rod. It seems neither brands nor consumers are 100 percent happy about the social media site's policies, placement, or procedures. But the real controversy about Facebook ads and promotions is over whether they work.
By now, you've most likely heard about the 3D-printed gun that Texas-based Defense Distributed demonstrated last week. But we haven't heard the last about the censorship war that began soon afterward.
New York's Metropolitan Transit Authority is conducting a pilot test of digital kiosks to guide subway users to where they want to go more efficiently and at lower cost.
The whole Amazon.reader debate is a double-stupid. It's stupid to think that there's any e-book buyer who doesn't know Amazon's URL, and it was stupider to let ICANN launch the whole free-form TLD initiative to start with.
While NFC's original goal was to enhance mobile commerce applications, it is finding its way into a number of other uses, which is creating both opportunity as well as challenges for IT departments.
Enterprises would like to move to cloud computing but are hesitant because they are concerned about providers’ ability to secure company data. Here are some tips that help to ensure that if breaches occur, the business is not left holding the bag.
Edmunds separates customers into segments based on the info it collects on its site and from partners, and uses that to push out custom content, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
The automotive website uses propensity modeling to target ads and customer registration forms, said Brian Baron, director of business analytics for Edmunds.com, at Predictive Analytics Innovation Summit.
Subsidized handsets, rather than locked handsets, should be the focus of regulators. We're not getting good deals, not fostering innovation, and weakening our power as buyers.
Expert Integrated Systems: Changing the Experience & Economics of IT In this e-book, we take an in-depth look at these expert integrated systems -- what they are, how they work, and how they have the potential to help CIOs achieve dramatic savings while restoring IT's role as business innovator. READ THIS eBOOK
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We're just at the beginning of the changes that the cloud brings to IT and the enterprise. Organizations that commit to the cloud in a big way transform their IT infrastructure and business to drive improved collaboration, productivity, innovation, and cost savings. Find out what's coming down the road for the cloud in the enterprise, and what comes after software-as-a-service, platform-as-a-service, infrastructure-as-a-service, and more.
